Shutterfly · 11 hours ago
Growth Analytics and Planning Specialist
United States
Full-time
Remote
Mid Level
$78K/yr - $111K/yr
3+ years expShutterfly, through its brand Spoonflower, is dedicated to empowering creative visions by connecting independent artists with consumers seeking unique designs. The Growth Analytics and Planning Specialist plays a key role in enhancing eCommerce performance by integrating various planning and analytical functions to drive sales and improve customer experience.
Telecom & CommunicationsHome ServicesGiftHome DecorInternet
Responsibilities
Support the development of annual and seasonal merchandise financial plans, including sales, margin, and inventory considerations
Accurately forecast revenue at appropriate product and category levels, incorporating business trends, promotions, marketing, and site drivers
Participate in building strategic financial plans aligned with company goals
Analyze category performance, clearly articulating drivers of trends and opportunities for improved results
Develop data-driven insights to inform merchandise assortments and improve productivity
Support the development of and maintain the Marketing Channel Execution Plan at a daily, weekly, and monthly level across business lines
Ensure alignment of marketing KPIs with category and demand plans, including Spend, Traffic, Conversion Rate (CVR), Revenue, Gross Profit, AOV, ROAS, MOAS, and customer metrics
Collaborate with Marketing, Channel, and Product partners to incorporate campaign strategies, website changes, pricing, and promotional plans into forecasts
Monitor in-season performance and adjust expectations based on trends, risks, and opportunities
Collect, analyze, and synthesize large data sets to identify trends, patterns, and actionable insights
Build and maintain dashboards, reports, and promotion scorecards to support planning, forecasting, and performance evaluation
Partner with the Data team to define reporting requirements and support data model development
Prepare and present regular performance updates, post-season analyses, and key takeaways for stakeholders
Independently conduct ad hoc analysis to answer business questions and support decision-making
Contribute to the development of efficient, repeatable methodologies for sales forecasting, reporting, and planning
Continuously identify opportunities to improve tools, processes, and business reporting
Partner cross-functionally, seeking input and collaborating effectively to influence outcomes without direct authority
Balance creative and critical thinking when evaluating options and making recommendations
Qualification
Required
Bachelor's degree in business, Marketing, Analytics, or a related field
3–5+ years of experience in merchandising planning, marketing analysis, business analysis, or a related role within a consumer or eCommerce business
Proven experience forecasting sales and/or marketing performance, including revenue, margin, inventory, or channel KPIs
Strong analytical and problem-solving skills; comfortable working with large data sets
Experience with analytics and reporting tools such as Excel, Looker, Power BI, Google Analytics, Adobe Analytics, or similar platforms
Understanding of digital marketing channels including paid search, display, SEO, social, and email/SMS
Excellent written and verbal communication skills, with the ability to translate data into clear insights
Detail-oriented, organized, and able to manage multiple priorities in a fast-paced environment
Customer-focused, solution-oriented, and comfortable operating with ambiguity
Preferred
Familiarity with SQL, data visualization, and business intelligence tools is a plus
Benefits
Bonus incentive
Health benefits
401K program
Other employee perks
Company
Shutterfly
Shutterfly is a photography company provides products and services to preserve their memories and sharing stories.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Sally Pofcher
Chief Executive Officer
Zac Bauman
Chief of Staff to CFO at Shutterfly
Recent News
2025-12-22
2025-10-23
Company data provided by crunchbase