Diverse Lynx · 17 hours ago
Marketing Subject Matter Expert / Chief Marketing Officer / Vice President of Marketing / Senior Director of Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff, Director/Executive
7+ years expDiverse Lynx is seeking an experienced Marketing Subject Matter Expert to bridge the gap between traditional marketing strategy and AI innovation. The role involves applying deep domain expertise to train, evaluate, and refine generative AI models, ensuring outputs are strategically sound and compliant with industry standards.
Information Technology & Services
Hiring Manager
Atul Dahima
Responsibilities
Curate, review, and validate complex marketing datasets including ad copy, campaign briefs, customer journeys, and KPIs
Provide structured annotations to improve model accuracy and contextual understanding
Translate end-to-end marketing workflows—from campaign planning and lead scoring to ROI optimization—into structured logic suitable for AI model development
Deconstruct marketing strategies into clear, process-driven frameworks
Review and assess AI-generated outputs for: Strategic relevance, Brand voice and creative tone, Accuracy and compliance, Commercial impact
Partner with Product, Engineering, and Data Science teams to define high-impact AI use cases such as: Audience segmentation, Predictive performance modeling, Campaign optimization, Automated content generation
Qualification
Required
Bachelor's or Master's degree in Marketing, Business, Communications, or related field
7–12 years of hands-on marketing leadership experience in Digital, Performance, Brand, or CRM marketing
Strong proficiency with marketing automation platforms (HubSpot, Marketo)
Experience with analytics tools (GA4, Power BI)
Expertise in A/B testing frameworks and performance optimization
Demonstrated ability to translate real-world marketing challenges into structured data models or process maps
Excellent communication skills with the ability to articulate marketing strategy to technical and non-marketing stakeholders
Preferred
Deep experience in Campaign Lifecycle Management
Deep experience in Performance Marketing
Deep experience in CRM & Marketing Automation
Deep experience in Content & Brand Strategy
Deep experience in Data-Driven Optimization
Company
Diverse Lynx
Diverse Lynx is a WBENC- and NMSDC-certified partner, helping organizations turn diversity goals into measurable impact through staffing and contingent workforce solutions.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Sujata Varma
CEO
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