Capital One · 2 days ago
Senior Manager, Field Marketing & Capabilities - Business Cards & Payments (BC&P)
New York, NY
Full-time
Hybrid
Senior Level
$162K/yr - $184K/yr
7+ years expCapital One is a leading information-based technology company focused on helping customers succeed. The Senior Manager will lead a team of marketing strategists to create and execute marketing plans for Business Cards and Payments, ensuring effective collaboration across various teams and understanding market needs.
Financial Services
No H1B
Responsibilities
Lead a team of marketing strategists to deliver diverse marketing collateral, processes and validate new leads and help build the marketing capabilities to future proof our field marketing ecosystem
Partner closely with the Product teams to define roadmaps for new capabilities needed (such as Content management system, lead automation, and etc.)
Partner with the Field leadership team to deeply understand sellers needs, validate marketing opportunities and prioritization and communicate updates to the broader field team
Partner closely with Channel Marketing teams to develop and execute integrated campaign strategies that align back to the product’s brand strategy
Understand how competitors and non financial services companies are evolving either field marketing ecosystem to drive more efficiency and effectiveness for their salespeople
Qualification
Required
Bachelor's Degree or military experience
At least 7 years of experience in building and executing marketing strategies
At least 3 years of product marketing experience building value propositions and go-to-market strategies to bring new products to market
At least 3 years of people leadership experience managing and developing a team of direct or indirect reports
High level of initiative and ownership, ability to coordinate efforts across diverse functional groups
People leadership experience with an empathetic approach and passion for coaching and career development
Ability to self-direct and task switch between strategic and tactical initiatives regularly
Succinct, focused written and verbal communication skills
Exceptional analytical and problem solving skills
Preference to work on highly ambiguous projects – where you are expected to test hypotheses and stand up best practices that don't exist today
Diligent listening skills and the ability to adapt approach among diverse audiences to tease out insights and pain points
High degree of comfort bringing ideas to the table that might at first seem absurd – then quickly build a case for testing and ultimately a recommendation for pursuit, scaling or abandoning
Confidence to ask hard questions and push into uncharted territories – and not defaulting to the status quo before exploring new paths and quantifying risk / reward
Preferred
8+ years of marketing experience in a large, fast-paced technology-forward culture
Demonstrated success in defining and launching insights-driven marketing plans and value propositions in support of product roadmaps and objectives
Benefits
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.
Company
Capital One
Capital One is a financial services company that provides banking, credit card, auto loan, savings, and commercial banking services.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$5.45BKey Investors
Berkshire Hathaway
2025-09-11Post Ipo Debt· $2.75B
2025-01-30Post Ipo Debt· $1.75B
2023-05-15Post Ipo Equity· $954M
Leadership Team
Daniel Arellano
Senior Vice President, Business Cards and Payments
Justin Burch
Senior Vice President
Recent News
Payments Dive
2026-02-13
2026-02-13
Company data provided by crunchbase