LEARFIELD · 2 days ago
Social Content Specialist - University of Oklahoma
Norman, OK
Full-time
Onsite
Entry Level
1+ years expLEARFIELD is a company that focuses on enhancing fan engagement through sports content. The Social Content Specialist plays a key role at the University of Oklahoma, collaborating with the athletics department to create original and branded content that drives revenue opportunities across social channels.
TravelEducationAdvertisingMarketingSportsBrand MarketingHigher EducationSponsorshipTicketing
Responsibilities
Assist in creating original, branded and NIL video and social content in partnership with school teams to drive fan engagement across social channels and generate revenue opportunities for local sales staff
Support the development of custom-branded social content for local Learfield property sales teams
Assist in the creation of content for various platforms including but not limited to multimedia audio/video, animation, graphics, and sponsorable content
Serve as a liaison—alongside the Supervising Producer—between the athletics department content team, local Learfield sales teams, and national sales
Collaborate with athletics content teams to produce program-specific NIL and branded content in the defined voice and tone of each account, across all social media platforms, including emerging channels
Support the creative process from concept through final deliverables, including writing, producing, shooting, and occasionally overseeing editing
Assist the Supervising Producer and University production teams in the creative development of Learfield-led original content initiatives
Participate in the production of Learfield live-action shoots and other on-site content opportunities at the University
Qualification
Required
1+ year of experience working in a creative production environment shooting video
1+ year of experience developing creative content that has driven engagement and measurable results
Ability to meet deadlines and thrive in a fast-paced, dynamic environment
Demonstrated ability to collaborate effectively with content creators, partners, and other stakeholders
Excellent communication skills, including the ability to present concepts and strategies to executive leadership
Creative thinker with the ability to generate ideas that support project goals and initiatives
Strong administrative, critical-reasoning, and problem-solving skills
Highly organized, efficient, and strong attention to detail
Preferred
Prefer advanced knowledge of graphic, motion design, photography, and video editing/production (including Adobe Creative Cloud)
Experience using Adobe Creative Cloud
Experience working in the sports industry—ideally collegiate athletics
Benefits
Medical
Dental
Vision
Health Savings Account
Life Insurance and Other Insurance Plans
Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave
20 Paid Holidays
401(k) + Match
Short/Long Term Disability
Company
LEARFIELD
Learfield empowers businesses and universities by connecting big brands to the excitement, passion, tradition and fun of college sports. It is a sub-organization of Learfield Communications.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$150MKey Investors
Charlesbank Capital Partners,Clearlake Capital Group,Fortress Investment Group
2023-09-13Private Equity· $150M
Leadership Team
David A Hubbard
Senior Vice President
Pat Fagan
Senior Vice President
Recent News
Sports Business Journal
2026-02-04
Company data provided by crunchbase