Ad Measurement Intern jobs in United States
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Roku · 1 day ago

Ad Measurement Intern

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, aiming to connect the entire TV ecosystem. They are seeking an Ad Measurement Intern to support the Commerce team in analyzing how Roku ads drive sales and gain experience in Retail Media Networks and closed-loop attribution.

Digital MediaVideoAdTechHardwareSoftwareMedia and EntertainmentAdvertisingInformation TechnologyAdvertising PlatformsDigital EntertainmentInformation ServicesTVVideo Streaming
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Assist in the day-to-day support of Commerce Media measurement, ensuring data accuracy and helping to prepare visualizations that show purchase-based outcomes
Assist in the design and execution of A/B tests and incrementality studies to measure the effectiveness of commerce audiences
Support data-sharing and reporting workflows with Commerce Media partners and third-party vendors to help track the performance of Roku's commerce business
Help update and maintain case studies and benchmarks that demonstrate the full-funnel ROI Roku delivers for CPG and Retail advertisers
Collaborate with Sales, Product, Marketing, and Roku Retail Media partners to understand how commerce measurement solutions are developed, integrated, and sold

Qualification

Ad measurement conceptsMeasurement methodologiesData analysis toolsBachelor’sMaster’s degreePassion for TVStreamingTeam collaborationCommunication skills

Required

Currently pursuing a Bachelor's or Master's degree in Analytics, Economics, Marketing Research, or a related quantitative field
Basic understanding of ad measurement concepts and TV ecosystem
Familiarity with measurement methodologies (A/B testing, incrementality, MTA (Multi-Touch Attribution), MMM (Marketing Mix Modeling))
Ability to perform analysis using tools such as Microsoft Excel, SQL, or similar
Ability to translate technical concepts into easily digestible information for non-technical audiences
Passionate about TV, streaming, consumer shopping behavior, and working with data

Benefits

Health insurance
Life insurance
Disability benefits
Parental leave
Wellness benefits
Healthcare (medical, dental, and vision)
Life
Accident
Disability
Commuter
Retirement options (401(k)/pension)

Company

Roku develops video streaming devices that provide users access to Internet-streamed video or audio services.

H1B Sponsorship

Roku has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (120)
2024 (166)
2023 (81)
2022 (279)
2021 (195)
2020 (107)

Funding

Current Stage
Public Company
Total Funding
$220.61M
Key Investors
News CorpFidelityGlobespan Capital Partners
2017-09-28IPO
2015-11-09Series H· $45.5M
2015-11-01Secondary Market

Leadership Team

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Preston Smalley
VP of Viewer Product
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Thomas Dodson
Vice President of Platform Operations
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Company data provided by crunchbase