American Red Cross · 22 hours ago
Adobe Personalization Developer
The American Red Cross is seeking a highly motivated individual to join their Fundraising & Marketing Technology Group. In this role, you will be responsible for driving personalized experiences to enhance customer engagement and collaborate with cross-functional teams to develop and execute personalized content strategies using Adobe’s technology stack.
Non ProfitEducationHealthcareHealth CareHumanitarianTraining
Responsibilities
Collaborate with cross-functional teams, including marketing, design, analytics, and IT, to implement personalization goals and requirements
Develop and execute personalized content strategies across Adobe's digital platforms
Utilize Adobe Experience Cloud solutions, specifically Adobe Target, Analytics, and Data Collection (Launch) to implement and optimize personalized experiences
Work with the user experience and testing & optimization team to plan and implement new user experiences
Stay updated on industry trends, best practices, and emerging technologies in customer data management and marketing technology
Qualification
Required
Bachelor's degree in computer science, Information Technology, marketing, digital media, or a related field
7+ years of experience working as a software developer, data engineer, or related role, focusing on marketing technology, personalization, and optimization
5+ years of experience working with Adobe Experience Cloud, specifically, Adobe Data Collection (Launch), Analytics, and Target. Experience with AEMaaCS, CJA, and RT-CDP a plus
3+ years of experience developing applications using JavaScript
Excellent problem-solving skills, attention to detail, and the ability to work independently as well as part of a team
Effective communication skills with the ability to explain technical concepts to non-technical stakeholders
Proven track record of driving successful outcomes in optimizing customer journeys
Knowledge and experience with conversion rate optimization
Experience with agile methodology and project management tools is a plus
Combination of candidate's education and general experience satisfies requirements so long as the total years equate to description's minimum education and general experience years combined (Management experience cannot be substituted)
Benefits
Medical, Dental Vision plans
Health Spending Accounts & Flexible Spending Accounts
PTO: Starting at 19 days a year; based on type of job and tenure
Holidays: 11 paid holidays comprised of six core holidays and five floating holidays
401K with up to 6% match
Paid Family Leave
Employee Assistance
Disability and Insurance: Short + Long Term
Service Awards and recognition
Company
American Red Cross
American Red Cross is a humanitarian organization whose purpose is to meet the immediate disaster-caused needs of people and communities.
Funding
Current Stage
Late StageTotal Funding
$43.31MKey Investors
Kia MotorsAvista foundationAmerican Water Charitable Foundation
2025-05-12Grant
2025-04-21Grant· $0.01M
2025-04-17Grant· $0.01M
Leadership Team
Recent News
2026-01-06
2026-01-05
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