Adobe · 11 hours ago
Senior Director, Enterprise Strategy & Integrated GTM
Adobe is a company focused on changing the world through digital experiences, and they are seeking a Senior Director, Enterprise Strategy & Integrated GTM to lead the go-to-market strategy for their global Enterprise business. This role involves aligning various teams to ensure a unified approach to addressing customer needs and driving Adobe's strategic objectives.
Artificial Intelligence (AI)Enterprise SoftwareConsultingSaaSArt & CreativeSoftwareAppsGraphic DesignImage RecognitionPhoto EditingUX DesignWeb Design
Responsibilities
Set the enterprise GTM motions strategy – Develop and articulate the strategic direction and vision for the motions we run in the market, and which we prioritize
Drive an integrated GTM across Adobe Enterprise – Align Product, Product Marketing, Sales, Partners, Customer Success, and regions to a single set of enterprise priorities and motions
Develop and articulate the strategic direction and vision for Adobe’s enterprise GTM motions. Additionally ensuring they are aligned with company goals and the needs of our Enterprise customers
Drive innovation for our Customers and growth opportunities by exploring new ideas, technologies (including AI) and processes to improve our products, services, and commercial execution
Define and maintain a global portfolio of standardized motions (e.g., content supply chain, personalization at scale, AI-assisted creativity), in close partnership with Product Marketing and Customer Insights to ensure they solve real customer problems
Collaborate with cross-functional teams to design and implement strategic GTM initiatives and action plans tied to clear Key Performance Indicators (pipeline impact, win rates, product attach, AI adoption, etc.)
Monitor and assess the effectiveness of motions and critical initiatives, using data, field feedback, and industry trends to refine, scale, or sunset motions as needed
Lead integrated GTM planning across the Adobe Enterprise business, determining which motions we prioritize globally and ensuring alignment across Product, Product Marketing, Sales, Partners, Customer Success, and Enablement
Develop and lead the implementation of cross-functional critical initiatives that support these motions and drive growth, adoption, and customer value across Enterprise accounts
Collaborate with regional and ecosystem leaders (SIs, agencies, ISVs, cloud partners) to adapt motions where needed, ensure consistent execution, and identify new opportunities for growth and improvement
Serve as a trusted advisor to the CRO and executive leadership on enterprise GTM strategy, motions, and market shifts impacting Adobe’s Enterprise business
Build and lead a high-performing team of strategists and program leaders responsible for designing, piloting, and scaling enterprise motions and pivotal initiatives
Champion cross-functional alignment and a test-and-learn attitude, ensuring that insights from customers, the field, and partners continually improve our GTM approach
Qualification
Required
12–15+ years of experience in enterprise software / SaaS, with significant time in GTM, sales strategy, product marketing, or corporate strategy
Proven track record designing and scaling GTM motions or initiatives that drive measurable revenue and adoption impact
Deep familiarity with enterprise buying centers (e.g., Marketing, Digital, IT, C-suite) and how they adopt AI, data, and experience platforms
Demonstrated success leading cross-functional programs and influencing senior collaborators across Product, Product Marketing, Sales, Partners, and regions
Strong analytical and strategic skills, with the ability to connect market and customer insights to clear GTM decisions and action plans
Exceptional communication and storytelling skills, especially in framing customer problems and articulating Adobe's enterprise value proposition
Benefits
Comprehensive benefits programs
Long-term incentives in the form of a new hire equity award
Company
Adobe
Adobe is a software company that provides its users with digital marketing and media solutions.
H1B Sponsorship
Adobe has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1160)
2024 (1217)
2023 (750)
2022 (878)
2021 (742)
2020 (477)
Funding
Current Stage
Public CompanyTotal Funding
$2.5MKey Investors
Apple
1986-08-20IPO
1984-10-01Series Unknown· $2.5M
Recent News
2026-02-07
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