Hannaford · 22 hours ago
Coordinator I Marketing Brand Programs
Scarborough, ME
Full-time
Hybrid
Entry Level
$23.58/hr - $35.37/hr
1+ years expHannaford Supermarkets is a local market with deep roots in fresh produce, actively seeking to connect with local farmers. The Coordinator I Marketing Brand Programs role focuses on supporting the Brand Marketing team in executing brand programs and marketing initiatives, collaborating with various stakeholders to ensure consistent messaging and effective project execution.
ConstructionHome ServicesArchitecture & DesignBuilding MaterialFurnitureInterior Design
Responsibilities
Assist in the implementation of marketing campaigns and initiatives across multiple channels
Coordinate project brief entry, timelines, deliverables, and approvals to ensure seamless execution of marketing projects
Collaborates with Merchandising, Category Managers, Marketing, Store Communication, vendors, suppliers, and agencies to deliver on all brand plan elements with excellence, aligning on campaign goals and deliverables while meeting timelines and budgets
Serve as a liaison between the brand marketing team and retail and home office partners to ensure consistent messaging and branding
Develop and distribute retail communication materials, including promotional guides, product information, and campaign updates
Address retail inquiries and provide timely solutions to marketing-related requests
Assist with market research and analysis to support the development of strategic initiatives
Participates in key brainstorming, strategy, and planning sessions and contribute ideas for marketing campaigns and strategies
May develop strategic briefs in support of Brand Marketing plans
Maintain and update a comprehensive marketing materials guide to ensure all assets are current, organized, and accessible
Maintain sign/compliance templates with vendor partner. Develop new signs as needed
Coordinate with the design team to refresh outdated materials as needed
Ensure adherence to brand guidelines across all marketing materials
Qualification
Required
Bachelor's degree in marketing, communications, or a related field or equivalent experience
1-3 years of experience in marketing, preferably in a coordinator or support role
Strong organizational skills and attention to detail
Excellent written and verbal communication skills
Proficiency in Microsoft Office Suite
Ability to work independently and maintain confidentiality of information and records
Superior organizational skills, attention to detail and follow-up skills
Fast and accurate decision-making; Self-motivated
Ability to develop and maintain great working relationships with team, key vendor partners, and many levels of retail
Ability to fully understand core business strategies and brand building objectives
Preferred
Basic knowledge of digital marketing and retail environments
Company
Hannaford
Hannaford provides construction, refurbishment, interior finish, and design services.
11-50 employees
Funding
Current Stage
Early StageRecent News
2026-01-18
Food Business News
2025-12-09
Company data provided by crunchbase