Signature HealthCARE · 11 hours ago
Web & Graphic Design Manager
Louisville, KY
Full-time
Onsite
Mid LevelSignature HealthCARE is a family-based healthcare company offering integrated services across multiple states. The Web & Graphic Design Manager will be responsible for maintaining the company's websites and visual design needs, ensuring high-quality digital and print collateral while monitoring web traffic and SEO fundamentals.
Assisted LivingHealth CareMedicalNursing and Residential CareWellness
Responsibilities
Maintain Signature HealthCARE’s websites and visual design needs, producing high-quality web, digital, and print collateral across facilities, ancillary programs, and corporate initiatives
Responsible for day-to-day website updates, visual consistency, SEO fundamentals, and web traffic monitoring using Google Analytics (GA4)
Maintain and update facility, corporate, and ancillary websites
Work within established Webflow CMS structures and templates
Publish approved content updates
Ensure pages display correctly across devices
Monitor site health and flag issues related to performance or structure
Design and build web pages in Webflow using established templates and components
Apply brand standards, layout, typography, and visual hierarchy directly within Webflow
Monitor website traffic and engagement using Google Analytics (GA4)
Track high-level metrics
Identify noticeable trends, spikes, or drops in traffic
Help maintain basic reporting dashboards
Share insights and flag issues or opportunities with leadership or marketing partners
Maintain SEO fundamentals
Monitor Google Search Console for indexing or crawl issues
Perform basic accessibility checks and flag ADA-related issues
Escalate complex SEO or accessibility concerns as needed
Design print and digital collateral
Prepare print-ready files with correct bleeds, trims, resolution, and color profiles
Follow brand standards and approved templates
Coordinate with internal teams and vendors
Maintain organized source files and assets
Support and execute visual design for websites, landing pages, and campaigns, including page design and layout within Webflow
Apply strong typography, layout, and hierarchy principles
Ensure consistent branding across digital and print materials
Design within healthcare branding and compliance guidelines
Assist with light video editing or formatting
Repurpose existing video content into shorter clips
Collaborate with vendors or internal teams on larger video projects
Work closely with Creative Services, Marketing, Recruiting, and Operations
Support campaigns, new initiatives, and facility requests
Manage assigned projects and timelines
Follow documented web, design, and reporting standards
Qualification
Required
Strong proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Working knowledge of print production and prepress standards
Solid design fundamentals (layout, typography, branding)
Experience working in Webflow, including page layout, visual design, CMS updates, and publishing
Working knowledge of Google Analytics (GA4) for traffic monitoring
Familiarity with Google Search Console
Understanding of SEO and accessibility best practices
Preferred
Basic HTML/CSS knowledge is a plus
Video creation experience is a plus but not required
Benefits
Medical, Dental and Vision – Voluntary Life/Disability
Free Telemedince with Medical Plan
401(K) and Roth 401(K)
Tuition Forgiveness/Education Reimbursement
A variety of additional specialized Insurances
Pay Advance and Next Day Pay!
Paid Time Off
Partner Perks and Discounts!
Reward & Recognition Program (HEART)
Vital Links
Company
Signature HealthCARE
Signature Healthcare is a family-based healthcare company that offers skilled nursing, home health, assisted living, and in-home care.
Founded in 2007
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Missy Highley
Senior Vice President Business Development
Recent News
2025-12-19
2025-08-18
2025-08-17
Company data provided by crunchbase