Marketing Web Developer jobs in United States
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ConstructConnect · 15 hours ago

Marketing Web Developer

ConstructConnect is a company focused on marketing programs for their software products. The Marketing Web Developer will be responsible for driving digital marketing success through web strategies, optimizing search engine visibility, and collaborating with teams to enhance lead generation efforts.

Information ServicesSoftware
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Culture & Values
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Responsibilities

Lead web development strategies for our WordPress sites (PlanSwift.com, OnCenter.com, SmartBid.com) to drive inbound lead generation and sales opportunities
Design, build, maintain, and optimize web pages, user interfaces and interactive digital experiences ensuring brand standards and web development best practices
Execute continuous testing and experimentation across web properties, documenting results and sharing learnings with the broader marketing team
Collaborate with SEO specialists to implement SEO strategies that increase organic search growth, visibility, and drive high-quality traffic to our web properties
Support PPC campaign implementation through landing page optimization, A/B testing, and conversion rate improvements
Analyze user behavior and web performance metrics to identify opportunities for improving page conversion rates and user experience
Work closely with marketing, sales, and product teams to ensure web initiatives align with broader company objectives and lead generation goals
Monitor and analyze web performance metrics, providing regular reporting on traffic, conversions, and SEO progress
Coordinate with external vendors and contractors on web development projects as needed
Conduct quality assurance testing, bug reporting, and tracking across our digital marketing channels
Stay current on web development technologies, SEO best practices, and digital marketing trends to drive continuous improvement
Implement dynamic web content using APIs and various programming languages
Build reusable code components and maintain code libraries for consistency and efficiency
Ensure web experiences are accessible and compliant with federal accessibility regulations
Maintain flexibility to adapt websites quickly in response to changing content, applications, and business priorities
Assist with web hosting management and DNS record updates

Qualification

WordPressHTMLCSSJavaScriptSEOA/B testingPHPMySQLGoogle AnalyticsConversion rate optimizationGitHubSpotAnalytical mindsetInterpersonal skills

Required

4+ years' experience in front-end web development with strong hand coding experience in HTML, CSS, JavaScript, and responsive design frameworks
2+ years' experience building and managing websites in WordPress CMS
Experience with SEO implementation and optimization strategies, with technical SEO experience a strong bonus
Working knowledge of PHP, MySQL databases, and Git version control
Experience with website analytics tools (Google Analytics, Google Tag Manager, HotJar)
Experience with A/B testing and conversion rate optimization
Experience managing and updating multiple websites with frequent content updates and strong attention to design detail
Understanding of B2B marketing funnels and lead generation strategies
Ability to work independently while collaborating effectively with cross-functional teams
Strong analytical mindset with ability to make data-driven decisions
Sound business ethics, including protection of proprietary and confidential information
Excellent verbal, interpersonal, and written communication skills
Constantly operates a computer
Frequently communicates verbally with peers and management
Must be able to analyze detail close-up

Preferred

Understanding technical SEO is a bonus
Experience with HubSpot integration and CRM systems a plus

Company

ConstructConnect

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ConstructConnect provides of cloud-based data, collaboration, and workflow automation solutions.

Funding

Current Stage
Late Stage
Total Funding
unknown
2016-10-31Acquired

Leadership Team

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Buck Brody
Chief Executive Officer
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Dave Conway
president/ceo
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Company data provided by crunchbase