Lifecycle Experience Lead jobs in United States
cer-icon
Apply on Employer Site
company-logo

Steadily Insurance Company · 1 day ago

Lifecycle Experience Lead

Steadily is an insurtech company specializing in rental property insurance for landlords. They are seeking a Lifecycle Experience Lead to design and manage lifecycle communications, enhancing the client experience and optimizing customer journeys across marketing and service touch points.

Commercial InsuranceInsuranceInsurTechProperty Insurance

Responsibilities

You design lifecycle journeys holistically and approach the role as a product owner, using communications to shape the overall client experience
You identify when messaging is compensating for upstream UX or process issues, such as broken handoffs between product, support, and marketing, and surface insights to help design clear, frictionless flows
Own the campaign strategy and daily execution of all automated, personalized lifecycle communications
Define touchpoints that drive acquisition, activation, service, retention, and brand loyalty
Display a keen focus on user experience and issue resolution for clients, reducing contacts and service requests through strategic and personalized communications
Partner closely with internal stakeholders to align messaging, unlock data, and refine event triggers
Advise internal stakeholders on the best automated campaign strategies to achieve their desired outcomes
Leverage analytics to understand behavior, segment audiences, shape messaging, and personalize communications at scale
Develop compelling transactional and marketing copy, ensuring communication is clear, on-brand, and appropriate to each audience
Track KPIs and report performance; test messaging, sequencing, content, and timing to continuously improve performance
Apply automation operational best practices; steward deliverability, regulatory and legal compliance, consent management, and platform hygiene

Qualification

Lifecycle marketingData analysisCampaign strategyCopywritingAutomation platformsCross-functional collaborationUser experience focusExperimentationRegulated environments

Required

5+ years of managing programs across lifecycle marketing, client experience, operations, or growth functions
Hands-on experience building automated flows in platforms like Braze, Iterable, Customer.io, or HubSpot
Strong execution mindset, comfortable writing briefs, copy, building campaigns, and pulling your own data
Ability to manage multiple programs and ship fast in a changing environment
Analytical instincts with experience measuring impact and reporting on KPIs
Comfortable with leveraging user insights to segment audiences and conduct thoughtful experiments

Preferred

Experience in regulated environments (InsurTech, Fintech, Lending, HealthTech, Payments) or B2B Saas
Copywriting skills for both D2C and B2B lifecycle messaging

Benefits

Equity in the company
3 weeks PTO plus six federal holidays
Health insurance, including Medical, Dental, Vision, Life, Disability, HSA, FSA
401K
Free snacks & regular team lunches

Company

Steadily Insurance Company

twittertwittertwitter
company-logo
We built Steadily to serve landlords who want their insurance to work like other modern tools they love: fast and affordable with excellent service.

Funding

Current Stage
Growth Stage
Total Funding
$84.9M
Key Investors
Two Sigma VenturesZigg CapitalMatrix,Zigg Capital
2025-04-23Series C· $30M
2023-07-05Series B· $28.5M
2021-11-16Series A· $22.6M

Leadership Team

leader-logo
Datha Santomieri
Co-Founder, Vice President
linkedin
leader-logo
David Tulig
Co-Founder, VP of Engineering
linkedin
Company data provided by crunchbase