Toptal · 9 hours ago
Manager, Marketing Operations
United States
Full-time
Remote
Mid, Senior Level
6+ years expToptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on-demand. They are seeking a Manager, Marketing Operations to coordinate marketing initiatives and drive them to successful outcomes, blending strategic brand stewardship with hands-on marketing operations enablement.
CopywritingHuman ResourcesProduct DesignSaaSSoftwareSoftware Engineering
No H1B
Responsibilities
Develop and implement customer experience communications strategies relative to third-party organizations and among key internal and external stakeholders
Project manage initiatives and projects across marketing functions, ensuring alignment with business needs, utilizing our in-house operations management tools
Manage workflows, improve processes, and facilitate review cycles to deliver projects on time and with quality, ensuring that project management tools like Asana are reporting accurate and helpful information
Perform regular and ad-hoc analyses using SQL, Google Sheets, or other reporting tools to provide actionable insights and verify activities. Track, report, and measure the success of activities
Provide thought leadership, strategic insight, and clear communication (written and verbal) to your team and the organization on the company’s marketing strategy
Develop and implement cross-functional communications plans and processes for customer feedback and assessments
Write and present clear updates and progress reports that translate data into narratives for leadership and functional peers
Build relationships and coordinate with third-party organizations to provide information, analyze and interpret data and respond to inquiries
Work with internal business leaders to respond to clients, social media, and other inquiries related to third-party assessments
Partner with executives and senior leaders to achieve successful outcomes through major Marketing initiatives that result in new offerings, enhanced infrastructure, and processes. Your ability to learn the business, partner with executives, develop recommendations, and act swiftly to drive to completion will be key to your success
Be in constant communication with team members via Slack and Zoom
Identify many optimizations and opportunities that you see relating to furthering the growth tactics, organizational dynamics, and talent capabilities of the Marketing team
Accomplish work objectives through leading and supervising other Toptal team members within Marketing Operations
Establish objectives and initiatives for the team, recommend the team’s structure and jobs, and organize, assign, delegate, oversee, and monitor work
Coach and mentor team members, provide feedback, conduct performance reviews, and implement performance improvement plans, if needed
Onboard and review our operating frameworks (OKRs, RACIs, intake models)
Independently participate in and complete company-wide training sessions
Meet your team, colleagues from the broader marketing team, managers, and key stakeholders
Shadow team members across the company to learn the core of Toptal’s operations, goals, and measurable outcomes
Familiarize yourself with critical business tools and vendors
Begin assessment of third-party organizations, social media engagements, and other online interactions
Audit current boards, queues, and reporting to understand workflows and quality bars
Write clear, structured creative briefs, coordinating with stakeholders and tracking execution through creative teams
Develop an understanding of Toptal’s business and how its services and brand are marketed
Understand the inner workings of the Marketing team and how they work effectively with other teams
Develop a customer experience communications plan integrated with the overall corporate communications plan, ensuring it is aligned with corporate objectives
Coordinate and build relationships with third-party organizations to provide information, analyze data, and respond to inquiries
Maintain marketing libraries (success stories, testimonials, creative assets), ensuring accuracy and accessibility of data
Facilitate seamless cross-functional communication and provide status updates on milestones and deliverables
Contribute to the planning and execution of marketing automation campaigns in Salesforce Marketing Cloud and HubSpot, including segmentation, quality assurance, scheduling, and reporting
Have a very strong understanding of how the Marketing function and all related external functions work together
Partner with business leaders and others in real-time to develop and submit the required information for third-party organizations
Write and present clear updates and progress reports that translate data into narratives for leadership and functional peers
Identify opportunities to optimize processes, automate repetitive tasks, and improve workflow coordination across Marketing
Establish durable playbooks (briefing, intake, QA, post-mortems) and dashboards used by senior stakeholders
Collaborate with business leaders and others to develop and submit the required information for third-party organizations
Work with business leaders and others to directly respond to clients, social media, and other inquiries related to third-party assessments or other issues that may garner external attention
Operate as a project manager on key projects for the marketing function under the guidance and strategy of project owners
Own processes and execution for specific marketing channels, intaking requests from stakeholders, coordinating with creative/design teams, reviewing and finalizing work products, and launching them
Collaborate with the Marketing Strategy team to help identify, scope, and address new growth opportunities and develop a broader marketing strategy
Consult with other marketing leaders to help design new marketing processes and operations
Have scaled the work output of Marketing significantly
Qualification
Required
Bachelor's degree is required
6-8 years of experience in marketing operations, project management, campaign execution, or comparable experience in consulting, strategy or a similar type of role where you leveraged extensive amounts of data to draw insights about potential customers and marketing strategies, and thus make decisions on the best path forward based on those insights
Strong project management skills and the ability to document processes
You have supported creative workflows, including intake, briefs, and quality assurance
A working knowledge of Google Sheets/Excel is required
You are process-oriented, ensuring activities are scalable, documented, and repeatable
You are proactive and adaptable, thriving in fast-paced, changing environments while keeping projects on track
You collaborate effectively across teams, building trust and alignment, and you adopt a growth mindset with a focus on continuous improvement
You have excellent written and verbal communication skills, with impeccable grammar and a command of the English language
Ability to work in a fast-paced, rapidly growing company and handle a wide variety of challenges, deadlines, and a diverse array of contacts
You must be a world-class individual contributor to thrive at Toptal. You will not be here just to tell other people what to do
Preferred
Experience with TrustPilot, G2, Clutch and other review sites
Experience with project management tools, such as Asana, is preferred
Experience managing social media channels is a plus
Experience with SQL or Power BI is preferred
Familiarity with process modeling or AI-driven automation is a plus
Benefits
Participation in a 401(k) retirement plan
Medical, dental, and vision health insurance plans
Basic life insurance coverage and short-term and long-term disability coverage
Access to flexible spending, dependent care, and health savings accounts
Access to telehealth virtual doctors
An employee assistance program
Flexible paid time off
Company
Toptal
Toptal is a network of talent in business, design, and technology that enables companies to scale their teams, on demand.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2012-07-01Seed
Leadership Team
Taso Du Val
CEO
Alejandro Rigatuso
Principal Growth Marketing Strategist
Recent News
2026-01-22
Business Wire
2026-01-07
Company data provided by crunchbase