Pivotal · 18 hours ago
Senior Lead, Digital Communications
Kirkland, WA
Full-time
Onsite
Senior Level, Lead/Staff
$131K/yr - $139K/yr
5+ years expPivotal is a group of organizations working to accelerate the pace of social progress for women and young people. The Senior Lead, Digital Communications is responsible for designing and executing strategies to enhance the Principal’s voice and audience engagement across social channels.
LGBTSocialWomen's
Responsibilities
Design and implement a digital strategy for the Principal’s social channels that optimizes growth and supports influence on priority issues
Advise on digital strategies for Pivotal-led campaigns and initiatives, in partnership with the Impact Communications & Creative Strategy team
Define social media priorities, goals, and targets, ensuring alignment with high-priority issues
Lead measurement and reporting for social channels, updating best practices and presenting weekly, monthly, and quarterly performance data to communications and leadership teams
Develop a strategy to monitor and mitigate misinformation—in partnership with the Senior Measurement & Research Manager—adjusting content and editorial strategy accordingly
Supervise the editorial calendar, ensuring long-range planning across content channels
Plan and manage the daily social content calendar, coordinating amplification of earned/owned media, inbound partner requests, and tone/voice alignment with Pivotal channels
Be responsible for social copy process from start to finish, collaborating with agency partners, writers, and other communications team members, as appropriate
With agency support, monitor peer activity and social trends, identifying opportunities to optimize multi-channel content
Manage social publishing tools and posting, including influencer engagements
Grow and manage online community, identifying discrete ways to amplify Pivotal’s impact and sharing digital expertise with colleagues
Refresh and optimize social channel strategy regularly
Serve as day-to-day lead for digital agency management
Plan and implement social campaigns to drive audience acquisition, issue awareness, and engagement
Develop and manage paid media programs to expand reach and campaign objectives
Track and report performance of channels, content, and campaigns relative to goals
Support influencer and network strategy through social listening and real-time activation
Apply strong communication techniques, including audience segmentation, stakeholder analysis, and adherence to brand parameters
Lead content for partnerships for high-impact campaigns and initiatives
Staff and create digital content for the Principal's media engagements and events (domestic and international)
Collaborate with Creative Studio to shape content briefs and ensure deliverables are optimized for social, website, and email
Build and maintain collaborative relationships with internal collaborators across multiple entities and with external partners across social media platforms, consultants, influencers, and creator partners
Represent Pivotal with partners and provide regular updates on digital strategy and execution
Partner with Technology teams to manage social media platforms
Build and maintain relationships with social networks, partner organizations, and others to amplify Pivotal’s campaigns and initiatives
Foster a culture of inclusivity and accountability across the Communications & Public Affairs team and its partners
Adapt to evolving strategy by remaining flexible
Qualification
Required
Minimum 5-7 years of experience running large, multi-channel social media networks on behalf of organizations or high-profile leaders, or an equivalent combination of advanced training and experience
Ability to conceptualize and implement successful social media campaigns and initiatives aligned with long-term strategic goals
Experience conveying complex ideas through compelling copy and social-friendly content
Strong understanding of analytics and measurement, with the ability to extract and communicate actionable insights
Up-to-date knowledge of emerging communication trends, including new channels, tools, and platform features
Proficiency using Microsoft 365 (Outlook, Word, Excel, PowerPoint, OneNote, and SharePoint)
Fluency in use of systems necessary to role (e.g., Salesforce, Workday)
Willingness and ability to travel as needed
Preferred
Ability to collaborate across teams, such as creative, program and media, to ensure integrated planning and alignment to objectives
Proven project management and execution skills
Benefits
Medical
Dental
Vision
Life
Disability
Long-term care insurance
Fertility benefit
Caregiving support
144 hours of vacation
96 hours of sick leave
401k
HSA
FSA
An opportunity to earn a discretionary annual target performance bonus
More
Company
Pivotal
Founded by Melinda French Gates, Pivotal works to accelerate the pace of social progress for women and young people in the U.S. and around the world.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Erin Harkless Moore
VP & Managing Director, Investments
John Sage
Senior Advisor to Melinda French Gates
Recent News
Fierce Healthcare
2026-01-11
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