Red Bull New York · 3 hours ago
Manager, Field Marketing & Community Impact
Red Bull New York is one of the original teams in Major League Soccer, known for its competitive spirit and community engagement. The Manager, Field Marketing & Community Impact is responsible for enhancing the club's presence through fan engagement, community outreach, and grassroots marketing initiatives, while managing events that build affinity for the club.
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Responsibilities
Plan, manage, and execute regional field marketing activations, festivals, and experiential events that drive brand awareness and fan acquisition
Support the strategic relaunch and growth of local fan initiatives, including the pub program, youth soccer engagement, and grassroots outreach
Collaborate with the marketing and ticketing teams to create activations that generate qualified leads and support ticket sales campaigns
Ideation, procurement and management of field marketing giveaways
Manage the fulfillment and tracking of donation requests and ticket distributions for community groups and charitable donations
Support the planning, development, and execution of New York Red Bulls community programs
Organize and maintain departmental data, including program metrics and KPIs, providing regular updates and summaries
Manage casual part-time staff
Lead the logistics, staffing, and on-site management of large-scale events and activations, examples including World Cup 2026 soccer celebrations and match day fan zone
Manage one (1) intern for the department each semester
Coordinate with internal stakeholders (Partnerships, Game Presentation, Communications, Sales) to ensure cohesive event planning and brand integration
Manage event budgets, timelines, and post-event recaps to measure impact and ROI
Qualification
Required
Bachelor's degree in marketing, communications, sports management, or related field preferred
4+ years of experience in field marketing, event management, or community engagement (sports industry preferred)
Exceptional project management and organizational skills with strong attention to detail
Proven ability to lead teams, manage multiple projects simultaneously, and work in a fast-paced environment
Excellent communication and interpersonal skills; ability to build strong relationships with community partners and fans
Proven ability to work independently while also thriving in a highly collaborative, cross-functional team environment
Understanding of the MLS landscape a plus
Availability to work evenings, weekends, and matchdays as needed
Benefits
Comprehensive Medical, Dental and Vision Plans
401k Match
Family Leave
PTO & Paid Holiday Schedule
Pet, Legal, and Life Insurance
Tuition Reimbursement
Company
Red Bull New York
The New York Red Bulls are one of the teams in Major League Soccer (MLS).
Funding
Current Stage
Growth StageRecent News
2025-12-11
2025-11-10
Seattle TechFlash
2025-09-04
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