Radiant Systems Inc · 1 day ago
Digital Marketing Lead
Andover, MA
Contract
Onsite
Senior LevelRadiant Systems Inc is seeking a Digital Marketing Lead for a focused 6 month mission to accelerate demand generation and support the commercialization of priority Services offers. The role involves building and executing targeted campaigns, supporting strategic services offer launches, and enabling channel adoption.
CRMInformation TechnologySoftware
Responsibilities
Accelerate Demand & Pipeline for Key Services Portfolios
Build and execute targeted, integrated campaigns (digital + field)
Identify quick win opportunities to drive near term pipeline lift
Build clear reporting on campaign performance and lessons learned
Support Strategic Services Offer Launch
Lead marketing activation for 1 key offer launch
Design and manage a customer-facing launch event that brings the offer to life and drives early stage engagement
Ensure internal alignment across business, marketing, and sales
Enable Channel Adoption
Equip partners and channels with customer ready materials
Support trainings and webinars to boost confidence and conversion
Turn Insights Into Immediate Action
Conduct rapid market, competitor, and customer insights synthesis
Recommend priority opportunities for differentiation and growth
Qualification
Required
Digital Marketing Campaign experience in B2B setting. (Not B2C)
Proven experience executing events
Bachelors Degree in related field. (This will be verified via background check. Please verify completion with candidates prior to submitting)
Experience building marketing for field service work
Company
Radiant Systems Inc
Radiant Systems, Inc. is a certified Minority Business Enterprise, a Global Consulting company founded in 1995.
Founded in 1995
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Rayn Kamesh
Head of Sales/Director, Strategic Partnership - MSP/VMS Accounts
Company data provided by crunchbase