SYNCREON · 14 hours ago
Marketing Analyst - Expert / Marketing Product Manager - UX - W2 position and locals only
TX-130, Austin, TX, USA
Full-time
Onsite
Mid LevelSYNCREON is a company providing recruitment and staffing services across various industries. They are seeking a Marketing Analyst to conduct UX research, manage A/B testing, and collaborate on lead nurture campaigns and UX enhancements.
LogisticsSupply Chain ManagementTransportation
Responsibilities
Conduct UX research on existing experience and proposed features; create a brief with study objectives and scope; provide UX team feedback on study structure; support synthesis of findings; coordinate with UX on the test materials; translate findings into actionable insights
Identify opportunities for A/B testing; manage tests through completion including coordinating timelines an resources; work with UX on opportunities and mockups, and QA test layouts; examples of A/B tests: entry point placement & language, personalization approaches, information architecture, or CTA strategies
Work with the Acquisition team to explore opportunities for lead nurture (e.g. lead forms, email, SMS text messaging) at key drop off points, create a plan for lead nurture campaign, work with UX and Product teams to execute
Collaborate with the UX team on template enhancements, including tables and call outs, a “view all products” page
Work with the Client Assistant team to identify opportunities for Digital Store and correctly route any intents to native marketing experience rather than schwab.com
Drive new and optimized content development, coordinate stakeholder and SME reviews, secure S24 approval
Publish any new updates as a federated publisher, following channel guidelines and operational procedures
Qualification
Required
Conduct UX research on existing experience and proposed features
Create a brief with study objectives and scope
Provide UX team feedback on study structure
Support synthesis of findings
Coordinate with UX on the test materials
Translate findings into actionable insights
Identify opportunities for A/B testing
Manage tests through completion including coordinating timelines and resources
Work with UX on opportunities and mockups, and QA test layouts
Work with the Acquisition team to explore opportunities for lead nurture
Create a plan for lead nurture campaign
Collaborate with the UX team on template enhancements
Work with the Client Assistant team to identify opportunities for Digital Store
Drive new and optimized content development
Coordinate stakeholder and SME reviews
Secure S24 approval
Publish any new updates as a federated publisher
Company
SYNCREON
Syncreon is a logistics provider that offers producers and OEMs with supply chain management solutions.
Founded in 2007
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$250M2021-07-01Acquired
2019-10-04Series Unknown· $250M
2011-10-02Series Unknown
Leadership Team
Oswald Reid
President & CEO, syncreon.US
Steve Faulkner
COO (Technology) North America & Apac
Company data provided by crunchbase