Unilever · 17 hours ago
Senior Manager, Advanced Media Analytics
Unilever is a global company that impacts the lives of billions through its products. The Senior Manager, Advanced Media Analytics will lead the advancement of measurement and activation methodologies for media and marketing, focusing on technical execution and statistical rigor to enable robust measurement and audience activation.
ConsumerFast-Moving Consumer GoodsFood and BeverageManufacturingPersonal Care and Hygiene
Responsibilities
Serve as the primary technical expert for advanced analytics, leading the development and application of new methodologies for ROI measurement, experimentation, and audience activation
Design and execute statistically rigorous experiments (e.g., A/B tests, multi-cell tests) to evaluate media and marketing effectiveness
Lead the use of clean rooms and privacy-safe environments (e.g., AMC, LiveRamp, Scintilla) for data integration, measurement, and activation
Advance the organization’s capabilities in causal inference, incrementality measurement, and advanced statistical modeling
Collaborate with cross-functional teams (media, data engineering, marketing, external partners) to ensure analytics solutions are actionable and aligned with business objectives
Translate complex analytics into clear, actionable insights for stakeholders
Mentor and develop junior analytics talent, fostering a culture of technical excellence and innovation
Works with Data Engineering (for model deployment and data integration) and Performance Analytics (for applying methodologies and interpreting results). Does not own dashboard curation or routine reporting
Qualification
Required
Bachelor's degree in Statistics, Mathematics, Data Science, or a related field
6+ years of experience in advanced analytics, data science, or a related field
Deep hands-on expertise in statistical modeling, experimental design, and causal inference
Proficiency with Python, R, or similar analytics programming languages
Experience with clean room environments and privacy-safe data integration for measurement and activation
Demonstrated ability to design and execute robust ROI analyses and experiments
Strong communication skills, with the ability to translate technical findings for non-technical audiences
Preferred
Experience with media and marketing analytics in a consumer goods or digital environment
Familiarity with cloud data platforms (e.g., AWS, GCP, Azure) and advanced analytics tools
Experience with audience segmentation and activation in privacy-safe environments
Master's or PhD in a quantitative discipline
Experience mentoring or leading analytics teams
Benefits
Health insurance (including prescription drug, dental, and vision coverage)
Retirement savings benefits
Life insurance and disability benefits
Parental leave
Sick leave
Paid vacation and holidays
Access to numerous voluntary benefits
Company
Unilever
Unilever produces and supplies food, home care, beauty, and personal care products for daily consumer use.
H1B Sponsorship
Unilever has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (2)
Funding
Current Stage
Public CompanyTotal Funding
$20.9MKey Investors
US Department of Energy
2024-03-25Grant· $20.9M
1939-08-11IPO
Recent News
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