Loadsmart · 22 hours ago
Content Marketing Specialist
Loadsmart is a growth-stage technology company valued at over $1 billion, focused on innovating logistics technology. They are seeking a motivated Content Marketing Specialist to manage the production of high-quality, SEO-optimized content that drives organic traffic and establishes Loadsmart as a thought leader in the logistics and supply chain technology space.
LogisticsSupply Chain ManagementTransportation
Responsibilities
Manage production of 20-25 SEO-optimized articles per month by coordinating with freelance writers, ensuring deadlines are met, and maintaining quality standards
Conduct comprehensive keyword research to identify content opportunities and create detailed content briefs with target keywords, search intent, and competitive analysis
Develop detailed outlines and assignments for freelance writers including keyword targets, article structure, internal linking requirements, and reference materials
Assign tasks to freelance writers, track progress, ensure timely delivery, provide feedback, and maintain a roster of reliable writers
Review and edit all content from freelancers for accuracy, clarity, brand voice, readability, and SEO best practices before publication
Optimize all content for search engines including title tags, meta descriptions, header structure, internal linking, image alt text, and URL optimization
Format and publish optimized content in our CMS, ensuring proper categorization, tagging, technical implementation, and final QA
Track content performance metrics (traffic, rankings, conversions) and identify opportunities for content updates and optimization
Work with product marketing managers and subject matter experts to ensure technical accuracy
Qualification
Required
3 years of content marketing and SEO experience, preferably in B2B SaaS, logistics, supply chain, or technology industries
Proven SEO expertise with demonstrated ability to optimize content for search rankings and drive organic traffic growth
Freelancer management experience: Track record of successfully managing freelance writers, agencies, or external content creators to deliver high-quality work on deadline
Project management skills: Ability to manage 20-25+ content projects simultaneously, juggle multiple deadlines, and keep writers on schedule
Strong research and brief-writing skills: Ability to quickly understand complex technical topics and translate them into clear, detailed content briefs for writers
Technical SEO knowledge: Deep understanding of keyword research, on-page optimization, information gain, internal linking strategies, content structure, and technical SEO elements
Excellent editing and on-page SEO skills: Ability to edit for clarity, accuracy, brand voice, and SEO optimization while maintaining the writer's voice
Self-starter mindset: Comfortable working independently, managing your own workload, and making decisions with minimal supervision
Tool proficiency: Experience with SEMrush, Google Analytics, HubSpot (or similar CMS), Google Search Console, and project management tools
Portfolio or work samples: Must provide examples of content briefs created, content managed/edited, or SEO results from managed content
Benefits
Competitive base salaries - we believe in rewarding top talent
Extremely competitive Equity package - become a shareholder in our company!
Loadie Time Off - PTO and sick days without a limit
Comprehensive Medical, Dental, and Vision insurance plans
401k Match
Company
Loadsmart
Loadsmart is a next-gen freight technology platform and 4PL that lower costs, increase efficiency, and digitize transportation for Shippers.
Funding
Current Stage
Late StageTotal Funding
$346.4MKey Investors
SOFTBANK Latin America VenturesBlackRock Innovation Capital,Chromo InvestChromo Invest,Connor Capital SB
2022-09-01Undisclosed
2022-02-01Series D· $200M
2020-11-20Series C· $90M
Recent News
Morningstar.com
2025-05-17
Company data provided by crunchbase