Simple Life App · 3 days ago
UA Head
United States
Full-time
Remote
Senior Level
5+ years expSimple Life App is the #1 AI-powered health coaching app aimed at helping adults achieve healthier lifestyles. They are seeking a performance-first growth leader to own and scale paid user acquisition in the US market, focusing on telehealth and weight-loss products.
AppsArtificial Intelligence (AI)FitnessHealth CareMobile AppsNutritionWellness
Responsibilities
Own and scale paid user acquisition across core performance channels in the US
Lead hands-on execution across: Meta Ads (mandatory), Google Search & YouTube (mandatory), CTV / Linear TV (a strong plus)
Manage and scale large paid media budgets or rapidly grow spend while maintaining efficiency
Operate confidently in high-volume, fast-scaling environments
Continuously test and iterate creatives, audiences, bidding strategies, and funnel mechanics
Partner closely with product, analytics, and lifecycle teams to improve downstream conversion and retention
Qualification
Required
5–7+ years in performance marketing / user acquisition
Proven experience scaling paid acquisition in the US market
Direct, hands-on experience in telehealth / GLP-1 / weight-loss products
Strong understanding of CAC, LTV, payback, and full-funnel performance
Hands-on expertise with: Meta Ads, Google Search & YouTube
Experience in managing high budgets ($500K+ monthly paid media budgets, or 2–5× spend growth within a short timeframe)
Comfortable operating at scale and understanding how efficiency shifts with volume
Preferred
Lead hands-on execution across: Meta Ads (mandatory), Google Search & YouTube (mandatory), CTV / Linear TV (a strong plus)
Benefits
Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product
A competitive salary package based on your unique expertise, skillset, and impact on the product plus stock options
Remote work opportunity
The equipment whatever you need to be happy and productive
21 days annual leave, plus bank holidays (those observed where you live)
A premium SIMPLE subscription
Flexible hours. We focus on your results, not how long you spend at your desk.
Company
Simple Life App
The Simple Life app coaches people on long-term weight loss and healthy eating.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$39.96MKey Investors
HartBeat VenturesTarget Global
2025-10-01Series B· $35M
2020-12-08Series A· $4.96M
2020-04-15Seed
Leadership Team
Mike Prytkov
Co-Founder & CEO
Recent News
Crunchbase News
2026-01-22
2026-01-13
Company data provided by crunchbase