Cobrand Engagement Analyst jobs in United States
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FAMU National Alumni Association · 10 hours ago

Cobrand Engagement Analyst

FAMU National Alumni Association is seeking a Cobrand Engagement Analyst to support multiple cobrand credit card portfolios. The role involves executing engagement campaigns to drive spend, retention, and reactivation of inactive cardholders while monitoring portfolio performance and providing actionable insights.

Non-profit Organization Management
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Responsibilities

Plan and execute new and recurring cardholder engagement campaigns across multiple cobrand products to increase activity and reactivate inactive cardholders
Manage day-to-day campaign execution, including timelines, coordination, approvals, and launches
Serve as a subject matter expert on cardholders by developing a deep understanding of customer segments, behaviors, and trends
Monitor portfolio performance and key metrics such as engagement, spend, retention, and attrition, with a focus on reactivating inactive cardholders
Analyze campaign and portfolio results to provide actionable insights using Excel and other reporting tools
Partner with internal teams and external cobrand partners and issuers to deliver aligned, compliant campaigns
Maintain reporting, documentation, and performance tracking to support ongoing optimization across all cobrand products

Qualification

Marketing experienceAnalytical skillsExcel proficiencyCampaign executionData interpretationCollaboration skillsCommunication skillsOrganizational skillsDetail-oriented

Required

Combination of Education and Experience will be considered
Must be authorized to work in the US as defined by the Immigration Act of 1986
Must pass a Criminal Background Check
Bachelors degree in Marketing, Business, Analytics, or related field
Minimum two (2) years of experience in marketing, analytics, loyalty, or cobrand efforts
Strong execution and analytical skills, with the ability to connect data to actionable insights
Experience executing marketing or engagement campaigns
Proficiency in Excel and performance reporting tools, with the ability to manipulate data and generate reports
Execution-focused and detail-oriented
Strong organizational skills with the ability to manage multiple projects
Data-driven, with analytical interpretation
Ability to develop and apply cardholder insights and trends
Strong collaboration and communication skills
Focused on driving cardholder engagement and reactivating inactive cardholders across multiple cobrand products

Benefits

Profit Sharing
Medical/Dental/Vision/Life/ Disability Insurance
Medical Travel Reimbursement
Legal, Identity and Pet Insurance
401K with an employer match
Employee Stock Purchase Plan
Employee Assistance Program
Flight Benefits
Paid vacation, holidays, and sick time
Profit Sharing
Medical Travel Reimbursement
Legal, Identity and Pet Insurance
401K with an employer match
Employee Stock Purchase Plan
Employee Assistance Program
Flight Benefits
Sick time

Company

FAMU National Alumni Association

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The Florida A&M University National Alumni Association (FAMU NAA), a non-profit organization, incorporated under the laws of the State of Florida, was established to serve its alumni and the University, to actively promote the interest of Florida A&M University as an institution of higher learning, research and public service, to focus on the educational needs of all Americans to support cultural diversity and equal access to a quality education at Florida A&M University.

Funding

Current Stage
Early Stage
Company data provided by crunchbase