MNRK Music Group · 13 hours ago
Director, Marketing- Music Services Division (New York)
New York, NY, US
Full-time
Hybrid
Director/Executive
$110K/yr - $140K/yr
7+ years expMNRK Music Group is seeking a Director of Marketing for their Music Services Division in New York. The role involves developing and executing a comprehensive global marketing strategy to drive growth and brand awareness while overseeing various marketing initiatives and campaigns.
Music
Responsibilities
Develop the creative strategy and lead outbound marketing initiatives from concept through execution, including email marketing campaigns, promotional and lifecycle communications, and sales-focused messaging design to drive pipeline growth
Spearhead the development of inventive and original sales pitch decks, pitchbooks, and marketing collateral that support the global sales team throughout the customer journey by clearly communicating the company’s value propositions
Develop and execute a scalable inbound marketing strategy that attracts qualified leads through digital channels and supports long-term growth objectives
Plan, manage and optimize original paid digital advertising campaigns across search, social, and other relevant platforms to maximize return on investment
Oversee SEO initiatives to improve visibility, traffic quality, and conversion performance across owned digital properties
Oversee all aspects of the creation of high-quality visual and written content that is suited for a global audience
Drive and evolve the brand strategy, ensuring consistent and effective application of brand standards across all internal and external platforms
Manage media relations and industry events (conferences, panels, podcasts), ensuring our brand is positioned as a leader in the music publishing and label administration space
Collaborate closely with the external consultants, business teams, operations and IT on developing design and wireframes for existing and new products, including cutting-edge website design
Qualification
Required
Bachelor's degree in Marketing, Music Business, Business Administration, a related field or equivalent experience
7+ years related professional experience, preferably at a distributor, label, label services, or management company
A proven track record of executing creative marketing strategies and innovative campaigns that drive revenue growth and establish strategic partnerships
Excellent communication, presentation, and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
Working knowledge of advertising and marketing processes, as well as an understanding of corporate branding concepts
Experience with social media management platforms and content creation; HubSpot experience is a plus
Track record of exceptional organizational skills, attention to detail, and an ability to effectively prioritize work to meet deadlines in a fast-paced environment
Self-starter with strong initiative, creative problem-solving, and analytical skills, comfortable working independently as well as part of a team to achieve department goals
Willingness to learn and develop in a dynamic and growing company
Company
MNRK Music Group
MNRK Music Group is a music company with recording, music publishing and management divisions operating in every major music market.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Chris Moncada
Chief Operating Officer
Tina Warwick
SVP of Commerce & Sales
Recent News
Digital Music News
2025-10-11
Company data provided by crunchbase