HP · 3 hours ago
Intel Marketing Program Manager, Strategic Alliances
Fort Collins, Colorado, United States of America
Full-time
Onsite
Senior Level, Lead/Staff
$131K/yr - $205K/yr
10+ years expHP Inc. is looking for an experienced and results-oriented Intel Marketing Program Manager to drive their strategic direction and optimize marketing investments with Intel. This role combines broad strategic oversight with specific responsibilities to manage critical communications and operationalization of Intel’s global GTM Fund Program.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Provide thought leadership about how to strategically advance the partnership and contribute to expanding the Intel GTM Fund Program knowledge base
Formulate recommendations to optimize Intel GTM Fund Program availability and utilization
Oversee Marketing Alliance Stakeholder team, manage communications, and ensure timely project delivery. Develop project guidelines, contingency plans, objectives, and deliverables
Advise on Intel brand strategy execution and growth opportunities. Foster cross-organizational collaboration to align strategy and direction
Enable overall GTM Fund Program T&Cs, Guidelines and Playbook translating the complex into the executable
Manage escalations and updates to the T&Cs, Guidelines and Playbook, providing guidance and training
Lead cross-functional teams across Marketing Alliance Stakeholders in Marketing, GBU, Operations and Category to ensure alignment of joint priorities and marketing plans
Communicate and ensure comprehension of Intel logo and brand updates and requirements to Marketing Alliance Leads
Drive on-going process improvement to optimize co-investment understanding and utilization
Qualification
Required
Experienced and results-oriented Intel Marketing Program Manager
Broad strategic oversight with specific responsibilities to manage critical communications and operationalization of Intel's global GTM Fund Program
Ability to transform Intel's Sales and Marketing Guidelines into understandable, compliant, and executable joint marketing activities
Drive alignment among HP's Marketing Alliance stakeholders and Intel's marketing account team
Govern the overall Program, managing Intel brand communications, escalations & exceptions, training and provide guidance as the Programs' subject matter expert
Work with the larger Marketing Alliance team leads to facilitate Quarterly Marketing Reviews
Drive effective product launches
Ensure joint strategy remains competitive and adaptable in a rapidly changing business landscape
Provide thought leadership about how to strategically advance the partnership and contribute to expanding the Intel GTM Fund Program knowledge base
Formulate recommendations to optimize Intel GTM Fund Program availability and utilization
Oversee Marketing Alliance Stakeholder team, manage communications, and ensure timely project delivery
Develop project guidelines, contingency plans, objectives, and deliverables
Advise on Intel brand strategy execution and growth opportunities
Foster cross-organizational collaboration to align strategy and direction
Enable overall GTM Fund Program T&Cs, Guidelines and Playbook translating the complex into the executable
Manage escalations and updates to the T&Cs, Guidelines and Playbook, providing guidance and training
Lead cross-functional teams across Marketing Alliance Stakeholders in Marketing, GBU, Operations and Category to ensure alignment of joint priorities and marketing plans
Communicate and ensure comprehension of Intel logo and brand updates and requirements to Marketing Alliance Leads
Drive on-going process improvement to optimize co-investment understanding and utilization
Detail-oriented with strong business acumen; experienced in comprehending and simplifying guidelines/requirements and explaining options and implications
High proficiency with standard Office tools
Exceptional influencing and collaboration skills, with demonstrated ability to navigate matrix environments and forge strong partnerships across organizations (internal and external to HP) to achieve optimal results in complex programs
Comfortable operating effectively at both tactical and strategic levels
Ability to drive progress and adapt effectively in a rapidly changing environment
Highly motivated self-starter capable of working under pressure, prioritizing workload to meet deadlines, operating independently with minimal guidance, and exercising extreme ownership for projects and results
Excellent project and program management skills, including project structuring, timing and managing multiple work streams independently
Demonstrated executive presence and executive communication skills
Four-year or Graduate Degree in Business Administration, Engineering, Marketing, or any other related discipline or commensurate work experience or demonstrated competence
Typically has 10+ years of work experience, preferably in strategic management, strategic planning and implementation, consulting, market research, or a related field
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave
Company
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
10001+ employees
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
Alex Paranicas
Senior Director, Corporate Strategy
Anneliese Leasure
President, Imaging, Printing and Solutions
Recent News
Silicon Republic
2026-02-05
2026-02-05
2026-02-04
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