USA for UNHCR · 1 day ago
Manager, Digital Content
DC-Baltimore Area
Full-time
Hybrid
Mid, Senior Level
$100K/yr - $120K/yr
6+ years expUSA for UNHCR is seeking a strategic, creative, and data-informed Manager, Digital Content to lead the development of high-impact digital messaging that drives fundraising, supporter engagement, and brand awareness across channels. This role is central to ensuring donors and supporters receive compelling, consistent, and results-driven content that clearly communicates impact and inspires action.
CharityFunding PlatformNon Profit
Hiring Manager
Lina Loesse
Responsibilities
Lead and execute digital content development for the IG Digital Marketing to meet team and organization goals
Draft compelling, results-driven digital content for emails, SMS, website landing pages, ads, video scripts, and other digital copy needs, with a strong understanding of digital direct response writing principles
Provide guidance for graphic development and video production to ensure alignment with campaign objectives and brand standards
Lead and manage the content approval process and quality assurance to ensure content is deployed with a unified voice and message
Manage the IG digital content calendar to provide an excellent donor experience for multiple audiences
Assist in the development and execution of the digital strategy and growth path for the organization in collaboration with other internal stakeholders to embody a digital-first and data-informed mindset
Participate in content testing opportunities and analyze data to continue to inform improve donor experience
Partner with other teams to share digital content best practices and apply data-driven insights to enhance overall campaign effectiveness
Other duties as assigned
Qualification
Required
Bachelor's degree required
At least 6–8 years of experience in digital fundraising content strategy and digital writing for nonprofits, cultural institutions, political campaigns, associations, or similar organizations
Excellent writing and editing skills, with a strong eye for detail and the ability to develop fresh, compelling digital content
Strong understanding of digital strategies and best practices across email, SMS, web, and paid media
Familiarity with digital fundraising and direct response principles and performance-driven content
Experience managing content calendars and workflows across multiple channels, audiences, and programs
Understanding of donor journeys, audience segmentation, and personalization to improve donor experience
Experience analyzing campaign performance, drawing insights, and making data-informed recommendations
Comfort working with data to inform content optimization, testing, and iteration
Ability to optimize content for different channels, audiences, and campaign objectives
Proficiency in Microsoft applications and other relevant tools and software
Understanding of refugee issues, humanitarian response, and global affairs
Preferred
Experience collaborating with designers and video producers
Benefits
Comprehensive health coverage, including employer-paid employee medical options (traditional and HSA plans)
Flexible savings accounts, including FSA and HSA
Industry-leading 401(k) match
Lifestyle Spending Account to support your wellness
Mental and financial wellness resources
Paid time off, including a paid winter break and sabbatical leave at key milestones
Volunteer Time-Off to support your community engagement
Professional development support
Access to tools like Headspace for mindfulness and mental health
Company
USA for UNHCR
USA for UNHCR helps and protects refugees and people displaced by violence, conflict and persecution.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2020-10-01Grant
Leadership Team
Suzanne Ehlers
Executive Director and CEO
Beth Turner
Co-founder and Chair of the Humanitarian Coalition
Recent News
Company data provided by crunchbase