Navitas Partners, LLC · 13 hours ago
Senior Manager, Retail Media (Offsite Advertising)
Navitas Partners, LLC is seeking a Senior Manager, Offsite Ad Offerings & Partnerships to lead the strategy, roadmap, and execution of offsite advertising solutions within a Retail Media Network. This role will own the development of programmatic, paid social, and influencer advertising offerings, driving advertiser performance and media revenue growth.
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Responsibilities
Own the strategy and roadmap for offsite advertising offerings across programmatic and paid social channels (including influencer)
Lead end-to-end ad product development from discovery through launch and scaled adoption
Conduct customer, sales, market, operational, and financial discovery to inform product prioritization and go/no-go decisions
Develop clear product narratives, value propositions, use cases, pricing considerations, success metrics, and commercialization plans
Establish performance metrics and feedback loops to assess adoption, effectiveness, and roadmap evolution
Own and manage key offsite platform partnerships, including The Trade Desk and leading social platforms (Meta, TikTok, Snapchat, Pinterest)
Partner closely with platforms and agency teams to ensure seamless activation, executional excellence, and consistent campaign delivery
Collaborate with optimization and measurement partners to enable strong performance insights across platforms
Ensure partner capabilities and platform enhancements align with product strategy and advertiser needs
Partner with Sales and Account Management to ensure offsite offerings are clearly positioned, sellable, and supported by strong go-to-market enablement
Collaborate cross-functionally with Product, IT, Audience, Measurement, and Operations teams to build scalable, integrated solutions
Drive cross-functional alignment to ensure operational readiness, timely delivery, and performance accountability
Qualification
Required
7+ years of experience in digital advertising, with hands-on execution experience and/or leadership of execution-focused teams
Strong experience across programmatic and/or paid social environments
Proven experience managing platform partnerships, including capability alignment and joint planning
Ability to translate platform capabilities into scalable advertiser offerings and execution best practices
Proven ability to work cross-functionally with Sales, Product, IT, and Measurement teams
Highly organized, execution-focused, and comfortable operating in fast-paced, evolving environments
Company
Navitas Partners, LLC
Navitas Partners LLC is a diversity led business, headquartered in NJ, as a dynamic IT professional services and workforce solutions company.