Neighborly® · 12 hours ago
SEO Manager
Irving, TX
Full-time
Hybrid
Mid, Senior Level
3+ years expNeighborly is a hub of service brands connecting customers to local experts for home and business services. The SEO Manager will develop and execute SEO strategies to improve organic search rankings and visibility, while also managing cross-functional team efforts to align SEO with business goals.
Business DevelopmentFranchiseManagement ConsultingService Industry
Responsibilities
Develop and execute comprehensive SEO strategies to improve organic search rankings and enhance visibility in both traditional and AI-driven search engine results pages (SERPs)
Conduct in-depth keyword research, including identifying high-value keywords and long-tail query opportunities optimized for conversational and semantic search queries
Optimize website content, including meta tags, headers, URLs, and images, ensuring strict adherence to SEO best practices, with a focus on topical authority and clear, structured data to facilitate AI visibility
Develop and execute inbound and outbound link-building strategies within helpful content to gather quality backlinks and citations across the SERPs and LLMs
Monitor and analyze the backlink profile to ensure the quality and relevance of inbound links, quickly addressing any issues that could negatively impact search engine trust and ranking potential
Stay relentlessly up-to-date with industry trends, algorithm updates (including advancements in AI search/generative result ranking models), and platform changes to ensure strategies remain effective and future-proof
Utilize advanced SEO tools and analytics platforms to track and report on key SEO metrics, such as organic traffic, rankings, conversions, and visibility within AI-generated search summaries
Work closely with cross-functional teams to align SEO efforts with overall business goals, particularly in areas that support E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness)
Manage the Onboarding Process in alignment with the Digital Marketing Coordinator, Local Marketing Manager, and Sure Start Business Coach
Qualification
Required
Minimum of 3 years' experience in organic search engine optimization, search marketing, web development, content marketing, or related experience
Minimum of 2 years' experience in team management
Minimum of 2 years' experience in a client-facing role
Experience in Property Management/Real Estate a plus
Experience in franchise marketing management a plus
Expertise in SEO tools such as SEMrush, Google Analytics, Google Search Console, etc
Excellent communication skills, capable of engaging with franchise owners and internal teams, presenting strategies effectively
A data-driven mindset with strong analytical skills
Knowledge of Google Quality Guidelines and current SEO trends and best practices
Project management skills, with the ability to meet deadlines and manage resources efficiently
Preferred
Bachelor's preferred but not required
Relevant online certifications a plus
Benefits
Check out our benefits offerings Neighborly | Benefits Guide
Equity and annual bonus opportunities
Company
Neighborly®
Neighborly brands repair, maintain, and enhance properties — to make life easier and more enjoyable for homeowners.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2021-07-09Acquired
Leadership Team
Michael A Davis
Chief Executive Officer
Mike Bidwell
President and CEO
Recent News
2025-05-20
2023-10-16
Company data provided by crunchbase