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Confidential Careers · 5 days ago

Social Media & Content Optimization Specialist

Winter Park, FL

Full-time

Onsite

Mid, Senior Level

$40K/yr - $50K/yr

Confidential company is seeking a Social Media & Content Optimization Specialist to lead and elevate their digital presence across social platforms and AI-driven search experiences. This role involves managing social media strategies, content creation, and optimizing workflows to enhance brand visibility and discoverability.

Human ResourcesRecruiting

Responsibilities

Manage and optimize social media calendars, publishing workflows, and engagement using Hootsuite

Create and edit short-form and long-form video content using CapCut

Design branded visual assets and templates using Canva

Build presentations, content frameworks, and visual narratives using Gamma App

Develop, manage, and optimize content libraries and workflows using Hazine

Leverage ChatGPT and Prompt Cowboy to design, test, and refine AI-assisted content and prompts

Optimize content for AEO, GEO, and RGO, ensuring visibility across voice search, AI-generated answers, and recommendation algorithms

Analyze performance data and platform insights to continuously improve reach, engagement, and discoverability

Advise stakeholders on content trends, platform changes, and emerging optimization best practices

Qualification

Social media managementContent strategyAnswer Engine OptimizationGenerative Engine OptimizationRecommendation Engine OptimizationHootsuiteCapCutChatGPTCanvaGamma AppHazineTechnical optimizationCreative storytellingProactiveCuriousDetail-orientedAdaptable

Required

Extensive experience in social media management, content strategy, or digital content advisory roles

Mandatory hands-on proficiency with all of the following tools: Hootsuite, CapCut, Prompt Cowboy, Gamma App, Hazine, ChatGPT, Canva

Demonstrated, practical expertise in: Answer Engine Optimization (AEO) for voice search and direct answer placement

Demonstrated, practical expertise in: Generative Engine Optimization (GEO) for AI-generated responses and summaries

Demonstrated, practical expertise in: Recommendation Engine Optimization (RGO) for algorithm-driven content discovery

Strong understanding of how social platforms, AI systems, and recommendation engines evaluate and surface content

Ability to translate strategy into execution without hand-holding

Preferred

A strategic thinker who stays hands-on and execution-focused

Someone who understands both creative storytelling and technical optimization

Comfortable working with evolving tools, platforms, and AI-driven workflows

Highly organized, detail-oriented, and proactive

Confident advising leadership and collaborating across teams

Curious, adaptable, and always learning what's next in content and discoverability

Benefits

401(k)

Dental insurance

Health insurance

Life insurance

Paid time off

Vision insurance

Company

Confidential Careers

Disclaimer : We are a community and job agrregator job board, where recruiters & job seekers as members connect for confidential and other roles.

Founded in 2024

Gurgaon, Haryana, IND

2-10 employees

https://confidential.careers

Funding

Current Stage

Early Stage

Leadership Team

Edwin Xiao

Chief Revenue Officer

Company data provided by crunchbase