Saatchi & Saatchi Wellness · 9 hours ago
Vice President, Brand Strategy
New York, NY
Full-time
Hybrid
Director/Executive
$129K/yr - $207K/yr
6+ years expSaatchi & Saatchi Wellness is a marketing agency dedicated to pharmaceutical and wellness brands, aiming to inspire a healthier world through innovative campaigns. The Vice President of Brand Strategy will be responsible for uncovering insights that shape brand strategy and collaborating with multi-functional teams to create impactful marketing strategies for healthcare providers.
Marketing & Advertising
Responsibilities
Developing insights to unlock brand opportunities through research, analysis and critical thinking
Linking clinical experience to brand marketing goals to create insightful and impactful marketing strategies
Collaborate with medical and engagement strategy partners to ensure brand relevance, creativity, and marketing effectiveness
Creating briefs and delivering briefings that inform and inspire creativity
Collaborating with clients and partners to identify brand growth opportunities and solve consumer/customer challenges
Assessing brand and creative performance through primary and secondary research along with data analytics
Develop and lead creative and strategic workshops and brainstorming sessions
Design and execution of qualitative and quantitative market research
Relevant trend tracking and creation of agency point-of-view
Support business development/account growth strategies
Manage direct report and support cross-strategy partners
Apply and optimize agency strategy tools and frameworks
Build productive collaboration that enables successful teamwork
Qualification
Required
At least 6-8+ years' experience working in marketing and/or strategic services organizations – e.g., payer agency, medical advertising agency; marketing consultancy, management consulting firm; Pharma client-side access role
HCP brand and marketing strategy experience on large, complex franchise brands or brand portfolios
Qualitative and quantitative research experience and expertise
Proven skills in uncovering and implementing consumer/customer insights
Exceptional writing, communication and influence skills
Ability to work independently and collaboratively across large, multi-functional teams
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Saatchi & Saatchi Wellness
Proud to be an Ad Age Best Places to Work 2024 & 2025. We’re about making wellness happen. It's how we partner with our clients.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Margot Grover
Chief Strategy Officer
Recent News
Company data provided by crunchbase