pep, LLC. · 16 hours ago
Omni Activation Manager
Hoboken, New Jersey, United States
Full-time
Hybrid
Senior Level
5+ years exppep is an industry leader in consumer activation, serving top Fortune 500 companies with a focus on delivering high consumer engagement and purchase conversion strategies. The Omni Activation Manager will lead a team to execute promotional plans and collaborate across various disciplines to ensure effective integration and delivery.
AdvertisingMarketing
Responsibilities
Develop BU/Brand specific CP investment strategy & tactical plans including vehicle and offers recommendations, calendar development, and omni-integration, including media amplification
Lead the creative ideation and omni- integration of promotional plans
Collaborate with key client stakeholders, cross-agency counterparts, and 3rd party suppliers to develop business driving plans
Lead plan revisions, optimizations, and other planning iterations necessary to meet business needs
Identify and deliver performance metrics and benchmarks for activations plans
Deeply understand your clients’ business, financial/growth objectives, and pain points to deliver plans, solutions, new capabilities, and innovative ideas to support them
Create and present promotional plans at all necessary client meetings
Oversee team of planning support and operations professionals to ensure flawless delivery of promotion plans
Set team vision and goals to meet both client and pep performance expectations
Serves as escalation point for client and team; troubleshoot internal and external issues
Direct team scope based on client guidelines including workload distribution
Ensure proper tracking of progress (e.g. client status reports, business reviews, and performance documentation, etc.)
Establish and maintain ongoing 1:1 meetings with direct reports to provide supervision, continual feedback, coaching, and development
Set annual goals and conduct biannual performance discussions with direct reports to review performance, career guidance for them and provide input on indirect reports in organization
Review, monitor, and report on Work & Development Plan for each direct report
Oversee hiring process and make personnel decisions
Qualification
Required
Strong background in promotional tactics and vendor landscape including: Digital coupons, Digital Rebates & Rewards platforms, IRC, FSI, In-store media/POP, Sampling, Sweepstakes
Tenacious drives and bias for action – highly organized, ability to prioritize, multi-task, and manage on time deliverables
5-7 years' experience in development of promotional marketing strategies
Undergraduate degree preferred, MBA a plus
Working knowledge of consumer-packaged goods industry, retail channels and account specific marketing
Understanding of promotional tactics, process flow, execution and fulfillment processes
Working knowledge of brand marketing, commerce/shopper marketing, (social) media; integration of these practices, and understanding of consumer behavior in this space
Occasional travel
Strong leadership, communication, presentation, collaboration, strategic agility, and problem-solving skills are required
Preferred
Proficiency in Excel and Power Point. Working knowledge of supplier systems a plus (i.e. NCH lauNCH, Circana, MediaRadar/Vivvix)
Benefits
Generous Time Off
Robust Health and Wellness Plan
Family Support (Any Path to Parenthood)
Mentorship Program
401K Match
Ongoing Development and Training
Certification Reimbursement
Enrichment Events and Employee Resource Groups
Company
pep, LLC.
When smart business, a unique culture, a drive for success, and a family atmosphere combine...you get pep! Want to be a part of something original? Check out our globally growing team and join us! pep.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2016-11-29Acquired
Leadership Team
Ben Seinen
CEO
Adrienne Stewart
Executive Vice President, Client Operations
Company data provided by crunchbase