Modern.ai · 6 hours ago
Creative Strategist
Modern Agency is a data-driven growth agency that helps e-commerce brands scale through innovative strategies and creative solutions. The Creative Strategist will be responsible for creating detailed creative briefs, managing client communications, and collaborating with cross-functional teams to drive growth initiatives and optimize performance outcomes.
AdvertisingDigital MarketingFinancial ServicesMarketing
Responsibilities
Create 4-5 detailed creative briefs per day, outlining ad concepts, key messages, and formats for our editing team, following established internal processes
Collaborate closely with editors to refine and perfect creative deliverables, ensuring each asset aligns with brand strategy and performance goals
Leverage existing processes to develop briefs for data-driven iterations of winning ad creatives, driving continuous creative testing and optimization
Serve as a main creative liaison to clients, ensuring clarity, alignment, and progress across all initiatives
Communicate regularly with clients to share updates, secure creative approvals, and maintain transparent collaboration
Deliver clear and proactive communication to internal team members to ensure tasks are completed on time and to standard
Partner with Media Buyers, Growth Managers, and the Growth Director to lead internal strategy meetings, ideating new growth initiatives and performance improvements
Collaborate with team members across Brand Management, Lifecycle, Influencer/Social, and Amazon departments to support integrated growth strategies
Extend collaboration beyond creative strategy to coordinate full-funnel growth strategies with the broader team — ensuring alignment between media, creative, lifecycle, and conversion efforts
Lead and manage ongoing video production initiatives, including building scalable processes, creating detailed shot lists, organizing shoot schedules, and coordinating with the Videographer or Production Director to execute
Contribute to the development of creative and growth strategies that connect storytelling to performance outcomes
Use performance data to guide creative iteration and campaign decision-making
Qualification
Required
You live and breathe TikTok and social commerce, constantly tracking shifts in how creators drive sales and influence
Hands-on experience managing TikTok Shop and affiliate programs (LTK, Amazon, TikTok Affiliate Center etc.)
3-5+ years in influencer or social marketing at a digital agency or growth-focused brand
Highly skilled in creator sourcing, outreach flows, briefing, and quality control
Strong writing and communication skills with attention to detail
Confident leading discussions, presenting strategies, and collaborating cross-functionally
Organized, deadline-driven, and able to manage multiple initiatives simultaneously
Proactive problem-solver with creativity, hustle, and a passion for performance marketing
Benefits
Unlimited PTO
Health insurance
Professional development reimbursement
Wellness reimbursement
Opportunity to grow with an amazing team!
Company
Modern.ai
The Data Platform That Will Grow Your Business. Get the insights you need to create winning strategies.
Funding
Current Stage
Early StageTotal Funding
$9.3M2024-06-20Series Unknown· $0.2M
2022-07-20Series Unknown· $9.1M
Recent News
2023-09-20
SEC
2022-08-31
SEC
2022-07-26
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