Sellmark Corporation · 8 hours ago
Digital Marketing & Communications Specialist
Mansfield, TX
Full-time
Onsite
New Grad, Entry Level
0+ years expSellmark Corporation is committed to creating brands that foster memories and traditions by producing industry-leading outdoor lifestyle products. They are seeking a creative and results-driven Digital Marketing & Communications Specialist to execute and support marketing and communications initiatives that strengthen brand awareness, engagement, and community growth.
Brand MarketingMachinery ManufacturingOutdoors
Responsibilities
Manage and execute social media activities across all major platforms
Plan, schedule, publish, and optimize organic social content
Execute paid social boosting and advertising to support campaigns
Monitor platform/industry trends and audience behavior to inform content strategy
Track and analyze performance metrics, providing insights and recommendations for improvement
Build and maintain relationships with influencers, brand ambassadors, and ProStaff members via social channels
Coordinate content creation, posting schedules, and campaign participation with influencers and ProStaff
Manage ProStaff and influencer databases, ensuring accurate records and performance tracking
Engage directly with the social media community within the industry to strengthen brand loyalty
Distribute promotional email campaigns
Assist with distributing press releases when necessary
Collaborate with internal teams on content direction, campaign messaging, and brand initiatives
Perform additional duties as required to support the department's effective operation
Qualification
Required
Bachelor's degree in marketing, communications, or related field
0-2 years experience in digital marketing and communications
Demonstrated success in managing integrated marketing campaigns
Experience supporting, coordinating, and executing marketing campaigns and initiatives
Exposure to content development, campaign performance tracking, and internal collaboration
Strong understanding of social media platforms, tools, and analytics
Social media management expertise
Experience with social media management and scheduling tools
Working knowledge of digital advertising and paid social campaigns
Creative thinking with and understanding of brand voice and audience engagement
Exceptional written and verbal communication
Strong project management and organizational skills
Strategic thinking and analytical capabilities
Ability to manage multiple priorities effectively
Detail-oriented with data-driven mindset
While performing the duties of this job, the employee may be required to sit or stand for extended periods of time
The employee may be required to bend, twist, reach, push, pull and operate office machinery and motor vehicles
Must be able to lift to (50) pounds
Benefits
Generous paid time off, sick and floating holidays.
Initial intensive training program, continual professional training and career enhancement opportunities available.
Company
Sellmark Corporation
Sellmark Corporation stands out in the manufacturing, technology, and consumer products industry for making, marketing, and moving products that improve people’s lives.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
James Sellers
Founder and CEO
Company data provided by crunchbase