Rush University Medical Center · 12 hours ago
Digital Strategist-24224
Chicago, IL
Full-time
Hybrid
Mid Level
$61K/yr - $99K/yr
3+ years expRush University Medical Center is a leading academic medical center, and they are seeking a Digital Strategist to join their Digital and Web Strategy team. The role involves executing digital and web strategies for various constituents while collaborating with multiple departments to enhance engagement and drive conversions.
Clinical TrialsEducationHealth CareMedicalTraining
Responsibilities
Contribute hands-on to project execution under direction from senior team members
Participate on project teams and workgroups, including occasionally coordinating work by Rush Marketing Communications colleagues, freelancers, and vendor partners
Create and maintain web pages and microsites using content management systems
Serve as a point of contact for tasks that involve digital analytics, user experience (UX), and web design
Contribute to elements of content writing, in collaboration with content strategy colleagues
Monitor project health and identify emerging risks and opportunities
Ensure completed work meets Rush Marketing Communications standards and industry best practices
Contribute to developing digital and web strategies as components of broader marketing plans
Ensure ongoing alignment of strategies and projects with established marketing priorities, Rush strategic priorities, the Rush organizational digital strategy, and the Rush brand
Understand target audiences, user journeys, stakeholder expectations, and the competitive market to inform digital strategy development
Create and maintain end-to-end project plans, including tasks, timelines, and key metrics
Participate on Rush Marketing Communications cross-functional teams for assigned areas
Assist with analyzing and reporting on key performance indicators to colleagues and stakeholders, using data and insights to inform adjustments to strategies
Stay up to date on digital trends and innovations — within both health care and other consumer-centric industries — and apply them to digital work at Rush
Embrace a department-wide culture of collaboration and performance excellence by contributing to integrated planning, process development and improvement, and shared tools and technologies
Qualification
Required
Bachelor's degree in marketing, communications, business, or a related field
At least 3 years of professional experience in digital strategy, marketing, communications, or similar roles. Experience at an academic medical center or college/university is a plus
Experience across digital and web strategy, website management, digital analytics, search engine optimization, and project management
Understanding of web-based tools and functionalities to meet marketing goals
Hands-on expertise with content management systems (preferably Drupal and WordPress) and digital analytics tools (preferably Google Analytics)
Excellent interpersonal skills and emotional intelligence
Ability to interact confidently and comfortably with colleagues at all levels of Rush
Commitment to a customer service mindset and a bias for action
Talents in data analysis, prioritization, problem solving, and critical thinking
Ability to work independently and as part of multifunctional teams
Proficiency in planning and delivering projects with minimal direction while seeking guidance when appropriate
Superb communication, writing, editing, and proofreading skills, with a background in editorial style a plus
Preferred
Ability to move throughout the Rush campus
Ability to lift or carry objects 35-40 pounds
Company
Rush University Medical Center
Rush University Medical Center offers healthcare services for children and adults, clinical trials, medical education and training services.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Parkinson's Foundation
2023-07-25Grant
Leadership Team
Richa Gupta
Chief Operating Officer, Rush University Medical Group
Courtney Cole Kammer
Senior Vice President, Chief Human Resources Officer
Recent News
GlobeNewswire
2026-01-02
Company data provided by crunchbase