Tatari · 12 hours ago
Programmatic Media Manager
New York, New York, United States
Full-time
Hybrid
Entry, Mid Level
$80K/yr - $100K/yr
2+ years expTatari is on a mission to revolutionize TV advertising, helping brands reach their customers through intelligent media buying and analytics. As a Programmatic Media Manager, you will own performance outcomes for Streaming TV and OLV campaigns, acting as a client-facing partner and leveraging data to drive results and improvements.
AdvertisingAnalyticsInternetMedia and EntertainmentSoftwareTV
Responsibilities
Own performance outcomes for Streaming TV and OLV campaigns, from planning and activation through optimization, analysis, and client-ready reporting
Take accountability for pacing, KPIs, and issue resolution, including identifying problems before they escalate and driving them to resolution
Act as a client-facing partner for mid-market and enterprise advertisers, clearly explaining performance, insights, tradeoffs, and recommendations in collaboration with internal teams
Use performance data to improve results, identify scaling opportunities, and support long-term, evergreen client growth
Partner with Product, Engineering, and Data Science to surface issues, provide feedback, and improve programmatic tools, workflows, and measurement over time
Leverage and help develop AI-powered tools and automation to improve campaign analysis, optimization workflows, and speed of learning across accounts
Apply learnings quickly across clients, platforms, and strategies in a fast-moving AdTech environment
Qualification
Required
2+ years of hands-on experience in digital media, performance marketing, or strategy roles, including planning, activating, and reporting on media buys
Direct experience working in at least one major DSP, with a strong understanding of why bidding strategies and optimization levers are used and the ability to evaluate when they are or are not working
Solid understanding of the marketing and sales funnel, with experience optimizing toward performance KPIs
Strong analytical judgment, with the ability to prioritize impact, make tradeoffs, and recommend next steps with incomplete or imperfect information
Clear ambition to grow beyond a purely executional role by taking on increasing ownership, solving ambiguous problems, improving processes, and stepping into more complex client and strategic work
Ability to form and defend a point of view using data, even when there is no obvious or 'correct' answer
Highly organized and detail-oriented, while still able to think at the system and account level
Clear communicator who can explain why something happened, articulate recommendations, and push back when something does not make sense
Strong spreadsheet and presentation skills (Google Sheets, Slides), including working with formulas and large datasets, and an interest in learning new technology
Preferred
Experience working in walled garden platforms (for example Amazon, YouTube, Meta, or similar), with an understanding of their measurement constraints, optimization levers, and tradeoffs
Benefits
Equity compensation
Health insurance coverage for you and your dependents
401K, FSA, and commuter benefits
$150 monthly spending account
$1,000 annual continued education benefit
$500 Newbie Productivity Perk
Unlimited PTO and sick days
Monthly Company Wellness Day Off
Snacks, drinks, and catered lunches at the office
Team building events
Hybrid RTO of 2 days per week in office
Company
Tatari
Tatari is a data & analytics company focused on buying and measuring advertising across linear and streaming TV.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2019-01-01Series Unknown
2016-11-26Convertible Note
Leadership Team
Mike Swinson
Co-Founder and Chief Data Scientist
Amit Sharan
SVP of Marketing
Recent News
2025-10-20
2025-10-10
2025-09-28
Company data provided by crunchbase