RKD Group · 14 hours ago
SVP, Digital
United States
Full-time
Remote
Director/Executive
$180K/yr - $225K/yr
15+ years expRKD Group is a direct response marketing and advertising agency seeking an SVP, Digital to lead their digital marketing services for nonprofit clients. The role involves setting the digital vision, driving performance, and ensuring the integration of strategy and operations to achieve impactful fundraising results.
AdvertisingDigital MarketingMarketing
No H1B
Hiring Manager
Carin Burr
Responsibilities
Define and drive the agency’s digital vision and priorities across services, platforms, and nonprofit sectors
Lead the integration of digital strategy, operations, and innovation to ensure consistency, scalability, and measurable outcomes
Collaborate with agency leadership to shape business goals, service delivery evolution, and market positioning
Budget management for direct labor, freelance, nearshore and offshore resources
Own and drive towards Digital and Media revenue targets, including new business and client growth
Co-create and drive towards the growth strategy for account planning, increased account penetration and share of wallet, new business targeting and new business proposal/pitch
Directly manage the leads for Strategy and Operations, ensuring collaboration across campaign planning, execution, optimization, and reporting
Ensure strategic alignment across all digital initiatives including media, donor journeys, email, SMS, SEO, paid social, programmatic, and web experience
Champion an agile, insight-led operating model that meets or exceeds client KPIs and agency profitability targets
Serve as a senior strategic advisor for high-value nonprofit clients, guiding multichannel strategy, innovation planning, and long-term growth
Partner with Client Services, Creative, and Analytics to develop data-informed recommendations that align with fundraising goals and donor behavior
Oversee the development of annual client roadmaps and revenue forecasts tied to digital program performance
Stay ahead of market shifts, platform changes, and emerging technologies to evolve the agency’s digital offering
Lead innovation initiatives that test and scale new donor engagement methods, creative formats, and platform capabilities
Identify opportunities to deepen integration of digital data, creative, and offline channels to enhance overall campaign performance
Build, lead, and mentor a high-performing team of digital leaders, strategists, and specialists across functional disciplines
Foster a culture of collaboration, accountability, and innovation aligned with the missions of the clients served
Ensure talent development, cross-training, and succession planning within the digital department
Support new business efforts by contributing to pitch strategies, representing digital capabilities, and shaping go-to-market messaging
Lead strategic presentations and insights for prospective and current clients at the executive level
Represent the agency in industry forums, panels, and thought leadership opportunities to elevate RKD’s digital brand
Qualification
Required
15+ years of digital marketing experience, with at least 10 years in leadership roles
Proven success managing large-scale digital programs across multiple channels and platforms
Deep expertise in digital strategy, performance marketing, media, and fundraising innovation—preferably in a nonprofit or mission-driven context
Demonstrated ability to lead and integrate strategy and operations teams to drive measurable results
Executive-level presence with strong communication, presentation, and client relationship-building skill
Highly collaborative leadership style and ability to influence cross-functional teams
Advanced understanding of digital platforms, martech tools, analytics, and data visualization platforms
Bachelor's degree required
Preferred
Graduate degree or equivalent experience in marketing, digital strategy, or business
Benefits
RKD Group offers highly competitive compensation commensurate with experience, and a full range of benefits.
Company
RKD Group
RKD Group is a fundraising and marketing provider to hundreds of nonprofit organizations.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
BV Investment PartnersBrook Venture Partners
2022-08-23Acquired
2019-01-30Private Equity
2011-06-27Series Unknown
Leadership Team
Andrew Laudano
Senior Vice President of Client Services
Kristen McCool
Senior Vice President, Client Services
Recent News
Dallas Innovates
2026-01-23
2026-01-07
Company data provided by crunchbase