Snap Inc. · 7 hours ago
Principal, SMC Revenue Growth
Snap Inc. is a technology company that empowers people to express themselves and communicate better through its core products like Snapchat and augmented reality tools. They are seeking a Principal in Revenue Growth to lead initiatives aimed at driving retentive revenue growth for their global Small and Medium Customers (SMC) organization, focusing on lower-funnel direct response web and app customers.
Computer Software
Responsibilities
Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally, particularly lower-funnel direct response web and app segments
Build and own business growth strategies end to end, from ideation through goal attainment
Develop business plans, customer and market insights, and analyze solution effectiveness
Test, and scale solutions to grow adoption of advertising products across Snap’s platforms
Own relationships, strategy, and roadmapping with relevant Product and Engineering teams to support SMC revenue and retention efforts
Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs
Establish performance measurement criteria and KPIs to track progress against goals
Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics
Present results and recommendations based on product and market performance
Drive communication and influence across a broad range of stakeholders, including executives
Qualification
Required
BS/BA degree or equivalent practical experience
10+ years of experience in product, sales, consulting, strategy, services, data analytics, marketing, or growth
Experience influencing product teams to build solutions for SMCs or other high-growth business segments
Experience leading cross-functional teams to launch new products and go-to-market strategies in a KPI-driven environment
Proven track record in problem-solving, analytical thinking, and driving data-driven, people-informed strategies
Experience developing strategies and playbooks for launching new initiatives, particularly within SMC or other high-growth business segments
Strong comfort with and passion for data-driven decision-making
Proven track record of driving monetization initiatives that are multi-geography and complex in nature
Experience simplifying complexity and communicating effectively with business and technical executives, as well as external stakeholders
Expertise in identifying and resolving difficult trade-offs, often spanning multiple quarters
Experience or familiarity working within the media or digital advertising industry
Ability to influence and drive change among partner teams and leadership to build new approaches and shift daily team behaviors
Strong presentation skills and comfort communicating with senior leadership
Benefits
Paid parental leave
Comprehensive medical coverage
Emotional and mental health support programs
Compensation packages that let you share in Snap’s long-term success
This position is eligible for equity in the form of RSUs.
Company
Snap Inc.
Snap is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate.
H1B Sponsorship
Snap Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (394)
2024 (366)
2023 (332)
2022 (356)
2021 (318)
2020 (237)
Funding
Current Stage
Late StageRecent News
2025-02-12
2025-02-11
Social Media Today
2025-02-08
Company data provided by crunchbase