Hearst Newspapers · 9 hours ago
Social Media Manager
Hearst Newspapers is seeking a dynamic Social Media Manager for Harper’s BAZAAR to drive audience growth and cultural relevance across social platforms. The role involves developing a cross-platform social media strategy, managing day-to-day social publishing, and collaborating with various teams to support campaigns and events.
AdvertisingJournalismMarketingNewsSocial Media
Responsibilities
Develop and execute a cross-platform social media strategy aligned with Harper’s BAZAAR’s editorial vision, audience growth goals, and revenue priorities
Lead day-to-day social publishing across Instagram, TikTok, X, Pinterest, and emerging platforms, including content planning, scheduling, voice, and optimization
Partner closely with Fashion, Beauty, Culture, Video, Commerce, and Audience Development teams to support launches, campaigns, fashion moments, and tentpole events
Analyze performance across platforms and apply insights to refine content strategy, timing, and audience targeting
Oversee workflows, freelancers, and junior editors to ensure speed, consistency, and high-quality execution aligned with brand voice
Collaborate with branded content, affiliate, and marketing teams to ensure social strategy supports commercial and partnership objectives
Qualification
Required
Experience managing social media for a major brand, media company, or fashion/luxury publisher, with a strong track record of growth and engagement
Deep understanding of platform-specific strategy, particularly across Instagram, TikTok, and emerging social channels
Strong editorial judgment with the ability to translate fashion, beauty, and culture into compelling social-first storytelling
Comfort using analytics and performance tools to inform strategy and optimize results
Excellent communication and collaboration skills, with experience partnering across editorial, video, and commercial teams
Ability to thrive in a fast-paced, deadline-driven newsroom environment
This role operates on a hybrid schedule and requires being in the New York City office 4 days per week
Benefits
Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
Company
Hearst Newspapers
Hearst Newspapers is the division in charge of Hearst's newspapers, local digital marketing service businesses, and directories.
Funding
Current Stage
Late StageRecent News
2025-11-20
2025-05-23
2025-04-13
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