Engagement Strategist - Marketing Cloud Account Engagement (US, Canada, UK) jobs in United States
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Sercante · 17 hours ago

Engagement Strategist - Marketing Cloud Account Engagement (US, Canada, UK)

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level
date5+ years exp

Sercante is a company that specializes in marketing innovation, seeking an Engagement Strategist for their Marketing Cloud Account Engagement team. The role involves acting as a trusted advisor to clients, translating their business goals into effective marketing automation strategies and solutions.

B2BCRMEmail MarketingMarketing AutomationSales Automation

Responsibilities

Guide the client relationship by acting as a proactive partner and primary advisor for their marketing automation strategy and execution
Translate client business objectives into technical requirements, ensuring every automated journey we build has a clear purpose
Build and configure solutions within Account Engagement to automate lead flow, nurture prospects, and improve marketing ROI
Collaborate as a core member of a project team to lead marketing automation deliverables, while supporting the project lead with execution, coordination, and client-facing activities
Lead business process reviews to uncover marketing pain points and design the future state of a client's automation environment
Empower client teams by leading training sessions and creating documentation that makes complex marketing workflows feel simple
Collaborate with the broader Sercante team to peer-review solutions and share knowledge that levels up the entire agency

Qualification

Salesforce Marketing CloudPardotMarketing automation strategyProject managementClient relationship managementTraining facilitationTechnical documentationCollaboration

Required

5+ years of experience in a consultant or strategist-level role within the Salesforce ecosystem or a similar marketing automation space
Proven success navigating and configuring Salesforce Marketing Cloud Account Engagement (Pardot) to solve real-world marketing and sales alignment problems
Hands-on experience building, testing, and deploying solutions (Engagement Studio, automation rules, and grading/scoring) that meet complex client needs
A track record of translating high-level business requirements into clear, technical roadmaps while managing timelines
The ability to break down 'tech-speak' into digestible training and documentation for stakeholders and end-users
Experience coordinating work with internal teams and contractors to deliver projects efficiently

Preferred

Lifelong learner with a passion for diving deep into details
Self-driven and thrives in dynamic, ambiguous situations
Organized and deadline-oriented with a strong sense of ownership
Effective delegator who empowers team members
Resourceful and able to find solutions through research
Curious and adaptable to new challenges and opportunities
Embraces remote work and aligns with our core values
Thoughtful communicator who clarifies client needs before proceeding

Company

Sercante

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Sercante is a Salesforce & Pardot consulting firm offering marketing automation managed services, Pardot training, & custom API integration
dateFounded in 2017
location
Atlanta, Georgia, USA
people-size51-200 employees
web-link
https://www.sercante.com/

Funding

Current Stage
Growth Stage
Total Funding
unknown
2024-05-21Acquired

Leadership Team

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Andrea M. Tarrell
CEO & Founder
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Company data provided by crunchbase