Kenvue · 7 hours ago
Manager, Advocacy & Influencer - Rogaine
Summit, NJ
Full-time
Hybrid
Mid, Senior Level
$124K/yr - $175K/yr
5+ years expKenvue is a company dedicated to everyday care, known for its iconic brands like NEUTROGENA® and TYLENOL®. They are seeking a Manager, Advocacy & Influencer for Rogaine to lead creator strategies and initiatives aimed at driving brand growth and market share through innovative campaigns and cross-functional collaboration.
LifestylePersonal HealthWellness
Responsibilities
Drive Cultural Relevance: Build and activate a creator strategy that enables always on conversation by identifying, aligning and executing on how Neutrogena can move at the speed of culture and participate in cultural conversations in relevant and engaging ways
Own Influencer Excellence: Oversee a high-performing influencer marketing strategy across influencer tiers that aligns with brand priorities, product launches, and other key moments. Deepen community and engagement across TikTok, Instagram, YouTube, and build new platforms
Collaborate Cross-Functionally: Partner closely with the global teams, customer strategy, PR, media, sales and agency partners to ensure end-to-end alignment across strategy, storytelling, and execution in store and online
Deliver Performance & Measurement: Ensure creator metrics are delivering on business objectives through tools like Traackr and Tribe Dynamics showcasing strong engagement rates and EMV
Build and Strengthen Creator Relationships: cultivate a diverse network of advocates that authentically connect with target consumers
Develop Junior Team Members: helping to build influencer marketing expertise on the team
Qualification
Required
A minimum of a Bachelor's degree required; MBA or advanced degree preferred
A minimum of 5 years of brand or category marketing experience
Candidate must have superior leadership skills. Demonstrated track record of successful business results
Deep understanding of social, influencer, and digital-first campaigns that drive both brand consideration and business results
This position requires up to 20% domestic travel
Understand today's unique relationship between paid, owned and earned where moving at the speed of culture can mean hours
Maintain the discipline of planning meshed with the flexibility of opportunism to engage effectively with the outside world in a way that is aligned with brand values
Benefits
Competitive Benefit Package
Paid Company Holidays, Paid Vacation, Volunteer Time & More!
Learning & Development Opportunities
Kenvuer Impact Networks
Company
Kenvue
Kenvue is a consumer health company that delivers personal health solutions.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.65BKey Investors
Third PointStarboard Value
2025-11-03Acquired
2025-04-25Post Ipo Equity
2024-10-21Post Ipo Equity
Leadership Team
Kirk Perry
Chief Executive Officer and Director at Kenvue
Andrew Stanleick
President, Skin Health & Beauty, North America and EMEA at Kenvue
Recent News
2026-02-03
Hindu Business Line
2026-01-22
Company data provided by crunchbase