HubSpot · 2 hours ago
Lead Graphic Designer
United States
Full-time
Remote
Senior Level, Lead/Staff
$112K/yr - $168K/yr
7+ years expHubSpot is an AI-powered customer platform that helps organizations grow better. As a Lead Graphic Designer on the Marketing team, you will shape the visual representation of the brand and set creative direction for marketing campaigns while collaborating with various teams to ensure cohesive and impactful design.
AnalyticsCopywritingMarketingSaaSSocial Media
Responsibilities
Own and define visual direction for integrated marketing campaigns, creating “north star” concepts that guide execution across teams
Translate ambiguous goals and early-stage ideas into clear creative direction by shaping briefs, scoping work, and defining what success looks like before execution begins
Serve as a creative authority and trusted partner to Marketing stakeholders, clearly articulating design rationale, tradeoffs, and risk/reward decisions
Work side-by-side with Copywriters, Product Managers, Marketers, and other partners to ensure design is integrated early in the project lifecycle
Act as a brand guardian by setting up, upholding, and educating partners on design standards that ensure consistency, accessibility, and quality across channels
Lead by example through hands-on design work on complex, high-visibility initiatives
Provide thoughtful, actionable critique and mentorship that elevates the craft of designers and turns strong work into exceptional work
Prioritize work based on impact, proactively manage scope, and communicate trade-offs when constraints require focus
Partner with Project Managers to scope complex initiatives, identify risks or bottlenecks, and ensure teams hit deadlines without sacrificing quality
Move beyond individual assets to build and evolve scalable design libraries, brand guidelines, and visual systems that empower others to move fast
Use performance insights, experimentation, and iteration to continuously evolve visual approaches and creative impact
Explore emerging design, marketing, and AI-powered creative tools—and how they can responsibly scale impact
Qualification
Required
7+ years of professional graphic or visual design experience, with demonstrated leadership through craft
A portfolio showing strong conceptual thinking, visual systems, and end-to-end campaign work
Proven ability to set creative direction and guide work across a body of design, not just execute briefs
Deep fluency in design tools such as Figma and Adobe Creative Suite
Strong communication skills and confidence in presenting and defending creative decisions to senior stakeholders
Strong understanding of design principles, layout, and best practices across digital, UI/ UX, print, and a desire to continually strengthen that understanding
Excellent typography skills and an extreme attention to detail
Enthusiastic about AI-powered creative tools, keeps a finger on the pulse of design and marketing trends, and thinks about how to scale impact
Experience working within and evolving a global brand system
Demonstrated ability to give clear, constructive feedback that helps other designers grow
Experience breaking down complex projects into scoped deliverables, managing timelines, and holding yourself and partners accountable to quality and deadlines
Preferred
Experience in B2B/SaaS, high-growth companies, or environments that prioritize exceptional craft - whether that's design agencies, brand studios, or design-led organizations
Comfort with motion, video, illustration, or interactive design
Experience collaborating with developers and technical teams to ensure designs are built with quality and fidelity
Cover letters: Not required, but optional
Benefits
Participate in HubSpot’s equity plan to receive restricted stock units (RSUs)
Eligible for overtime pay
Company
HubSpot
HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online.
5001-10000 employees
H1B Sponsorship
HubSpot has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (148)
2024 (125)
2023 (101)
2022 (107)
2021 (43)
2020 (33)
Funding
Current Stage
Public CompanyTotal Funding
$100.5MKey Investors
Scale Venture PartnersMatrixGeneral Catalyst
2014-10-10IPO
2012-11-05Series E· $35M
2011-03-08Series D· $32M
Leadership Team
Yamini Rangan
Chief Executive Officer
Dharmesh Shah
Founder and CTO
Recent News
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