Tanvex CDMO is Now Bora Biologics · 7 hours ago
Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
$99K/yr - $122K/yr
6+ years expTanvex CDMO, now Bora Biologics, is seeking a Marketing Manager to drive strategic marketing initiatives and support the company's go-to-market strategy. The role involves collaborating with leadership to enhance brand positioning, executing marketing programs, and analyzing market trends to inform strategic decisions.
Pharmaceuticals
Responsibilities
Collaborate with CCO and commercial leadership to evolve brand positioning, messaging, and go-to-market strategy as we scale
Translate scientific and technical capabilities into compelling marketing narratives
Support customer communications initiatives with strategic messaging and materials
Analyze Companies market for sizing and needs (including segmentation, adjacent markets, and growth drivers)
Competitive analysis, both existing and emerging
Draws data from both internal BD data sources (e.g. SFDC) and external industry sources
Works with CCO to inform key strategic decisions during the 5-year LRP process
Keeps CCO and LT informed on marketing trends real time
Develop and maintain marketing materials: pitch decks, service brochures, data sheets, and corporate presentations
Equip the commercial team with tailored content and campaigns aligned with the sales pipeline
Work with Inside Sales to provide key criteria to be used for Lead Scoring to enhance our success rate through the funnel
Plan, coordinate, and execute trade shows and conferences including logistics, booth design, collateral, lead tracking and ROI analysis
Represent the company onsite, supporting business development and technical teams
Set up internal procedures to support conference support from the site
Track key performance indicators (KPIs) and marketing ROI
Regularly report insights and recommendations to optimize spend and impact
Oversee digital presence, including website, SEO/SEM, social media, and email marketing
Manage and lead content strategy: case studies, whitepapers, newsletters, technical blogs, etc
Coordinate with external digital/creative agency partners
Other duties as assigned
Qualification
Required
6+ years of marketing experience, preferably in B2B life sciences, biotech, or CDMO environments
Extraverted in the sense of external orientation into the biotech markets
Hands-on experience in digital marketing, content creation, and event planning
Ability to translate complex scientific/technical content into compelling marketing assets
Strong project management and organizational skills
Excellent communication skills — written, visual, and interpersonal
Collaborative mindset with the confidence to lead initiatives and influence stakeholders
Collaboration with Bora Pharmaceuticals
Collaboration with external marketing team
Experience working with biotech/biopharma clients or stakeholders
Exposure to CRM and marketing automation platforms (HubSpot, Mailchimp, Salesforce, etc.)
Familiarity with regulatory and compliance considerations in biotech marketing
Occasional request to travel inside the US by car/air to support marketing and/or business events
Required to spend up to 80% of their time working in a standard office environment
This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets
Regularly required to talk and hear; to exchange ideas accurately, loudly or quickly through oral communication
Specific vision requirements include close vision, distance vision, peripheral vision, depth perception, color vision and ability to adjust focus
Required to perform repetitive tasks such as typing and use of mouse
Consistently required to perform sitting, standing for sustained periods of time, reaching, twisting, handling, fingering, and feeling objects such as tools and controls
Occasionally required to climb stairs, ramps, and step ladders
Occasionally involves stooping, balancing, kneeling, crouching, and feeling
On occasion, the employee may work on weekends or nights, or on-call as needed
Company
Tanvex CDMO is Now Bora Biologics
Tanvex CDMO is now Bora Biologics. Please follow us at: https://www.linkedin.com/company/bora-biologics/
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Peter L.
Chief Financial Officer
Company data provided by crunchbase