Acrisure · 14 hours ago
Marketing Automation Manager
Auris is the payroll and HR partner built for small and medium-sized businesses who can’t afford to get it wrong. We are seeking a highly skilled Marketing Automation Manager to own and optimize our HubSpot ecosystem, ensure data integrity across HubSpot and Salesforce, and drive sophisticated reporting that powers our marketing and sales performance.
Financial ServicesInsuranceInsurTech
Responsibilities
Own and administer HubSpot, including workflows, segmentation, scoring, lifecycle stages, lead routing, data hygiene, and integrations
Build and optimize nurture programs, triggered communications, and lifecycle automation in partnership with Marketing and Customer Communications
Manage list creation, campaign setup, email personalization, and contact governance
Oversee bi-directional lead and data syncs between HubSpot and Salesforce, ensuring accuracy, consistency, and reliable reporting
Collaborate with Sales Operations to align lifecycle stages, pipelines, and data models across platforms
Support system integrations across HubSpot, Salesforce, Power BI, Snowflake, and related tools
Build dashboards and reports across HubSpot, Salesforce, GA4, Looker Studio, Power BI, or Snowflake
Translate marketing and sales data into insights that improve lead quality, funnel conversion, and campaign performance
Analyze user behavior across our web properties using analytics and session-recording tools (GA4, Lucky Orange)
Maintain high data quality and ensure accurate attribution across channels and systems
Partner with Marketing, Sales, WebOps, and Operations to translate business needs into scalable technical solutions
Identify automation opportunities that improve efficiency and reduce manual effort
Maintain documentation, governance standards, and best practices for all platforms and processes
Qualification
Required
3–5+ years of experience in Marketing Automation with a strong focus on HubSpot
Hands-on experience with Salesforce CRM and HubSpot–Salesforce integrations
Strong understanding of lead generation, lifecycle management, and attribution
Demonstrated ability to build analytics reports and dashboards in HubSpot, Salesforce, or BI tools
Solid skills in data hygiene, segmentation, list management, and workflow automation
Ability to manage multiple technical projects with minimal supervision
Preferred
Experience with API-based integrations or automation platforms (Zapier, Workato, etc.)
Familiarity with analytics and BI tools (Power BI, Looker Studio, Tableau, or Snowflake)
Experience supporting CRM-driven marketing or sales operations teams
Understanding of web analytics (GA4) and behavioral analytics tools (Lucky Orange, Hotjar)
Benefits
Comprehensive medical insurance, dental insurance, and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.
Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.
Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.
Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.
Company
Acrisure
Acrisure offers financial services solutions for insurance, reinsurance, real estate, cyber services, and asset and wealth management.
Funding
Current Stage
Late StageTotal Funding
$11.37BKey Investors
Bain Capital Special SituationsAbu Dhabi Investment AuthorityBDT & MSD Partners
2025-06-06Debt Financing· $550M
2025-05-20Private Equity· $2.1B
2024-06-05Debt Financing· $1.6B
Recent News
Beinsure - Insurance, Reinsurance, InsurTech Insights
2026-01-14
2025-12-08
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