Senior Professional(M), Creative Marketing Management jobs in United States
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Samsung Ads · 1 day ago

Senior Professional(M), Creative Marketing Management

Samsung Electronics America, Inc. is a leader in mobile technologies and consumer electronics. The Creative Marketing Management Director role focuses on leading the development and execution of innovative marketing communication strategies for the Home Entertainment division, ensuring alignment with the company's brand strategy and business objectives.

Marketing & Advertising

Responsibilities

Creative Production Leadership: Lead the production of Above The Line (ATL) and Below The Line (BTL) marketing assets, ensuring alignment with the company’s brand strategy for effective Integrated Marketing Communications (IMC). Key responsibilities include:

Qualification

Creative marketing managementCampaign execution strategyATLBTL marketingDigital/Social/Web MarketingCommunicationCollaboration skillsAttention to detail

Required

Bachelor's degree in Advertising, Business Administration, Communicology, Marketing, or Mass Communication
Minimum 12 years of related experience in creative marketing management or a similar field with proven experience in creative production leadership and campaign execution strategy
Strong understanding of ATL and BTL marketing principles and their application in IMC
Creative visionary with a hands-on approach to execution, capable of delivering high-quality results under pressure
Excellent communication and collaboration skills to work seamlessly with internal teams and stakeholders
Ability to manage multiple projects simultaneously while maintaining attention to detail and creative quality

Preferred

Certifications such as Digital/Social/Web Marketing, IMC Strategy, Marketing PR, or Media Strategy

Benefits

Medical
Dental
Vision
Life Insurance
401(k)
Employee Purchase Program
Tuition Assistance (after 6 months)
Paid Time Off
Student Loan Program (after 6 months)
Wellness Incentives
MBO bonus compensation, based on company, division, and individual performance.

Company

Samsung Ads

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Samsung Ads helps consumers discover relevant content and brands across Smart TVs, mobile, and desktop.

Funding

Current Stage
Late Stage

Leadership Team

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Kimberly Lauterbach
Head Of Business Operations
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Company data provided by crunchbase