Sub-Zero Group, Inc. · 2 hours ago
Digital Marketing Analyst II
Madison, WI
Full-time
Onsite
Mid Level
3+ years expSub-Zero Group, Inc. is a leading manufacturer of luxury kitchen appliances known for its innovation and quality. The Digital Marketing Analyst II plays a key role in the Marketing Operations team, focusing on email campaign coordination, project management, and supporting CRM initiatives to enhance the company's digital marketing capabilities.
Consumer GoodsFood and BeverageHome AppliancesManufacturing
Responsibilities
Coordinate email marketing requests between regional marketers and the corporate marketing team using Marketo platform
Review, adjust, approve, and schedule email campaigns to ensure they meet brand standards and technical requirements
Serve as the primary point of contact for email marketing workflow questions and troubleshooting, responding promptly to inquiries
Proactively coordinate cross-team communication to ensure messaging alignment and prevent email campaign scheduling conflicts
Manage campaign timelines and ensure all deliverables are completed on schedule
Manage multiple concurrent marketing projects, including email nurture campaigns, CRM data initiatives, and collaboration with web analytics team
Collaborate with internal teams including sales, CRM specialists, creative, digital marketing and analytics, as well as external marketing agencies
Proactively communicate project updates, timelines, deliverables, and potential roadblocks to stakeholders
Maintain organized project documentation and workflow processes
Field CRM-related inquiries from marketing team members and coordinate with cross-functional partners to provide answers
Support regional marketers with CRM data quality initiatives, including updates to contact information, job titles, account ownership, and other key fields
Collaborate with channel team to manage production and distribution of monthly department email newsletter
Build and modify web landing pages using corporate landing page platform to support marketing campaigns
Provide operational CRM support as needed, including email list management and inbox monitoring
Contribute to process improvement efforts and CRM optimization projects
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field (preferred)
3-5 years of experience in marketing, with emphasis on digital marketing or campaign coordination
Hands-on experience with CRM platforms and email marketing tools
Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
Excellent written and verbal communication skills with experience working cross-functionally
High attention to detail and commitment to quality
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
Highly organized with strong prioritization skills to manage multiple projects
Proactive communicator who bridges gaps and sets clear expectations
Self-starter with a focus on process improvement and problem-solving
Adaptable and quick to learn new technologies in a dynamic environment
Preferred
Experience with Marketo marketing automation platform
Familiarity with project management methodologies and tools
Understanding of marketing analytics and reporting
Experience working with marketing agencies
Comfort using AI tools to enhance productivity and streamline marketing workflows
Benefits
Competitive compensation based on skills
Industry leading health, dental, and vision plans
Generous 401 (K) savings and profit sharing
On-site UW Health clinic, fitness center, and walking paths
Education assistance and internal training programs
Electric vehicle charging
Maternity & paternity leave
Company
Sub-Zero Group, Inc.
Icons of design and paragons of performance, Sub-Zero, Wolf, and Cove are the refrigeration, cooking, and dishwashing specialists found in the world’s most luxurious homes.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jody McDonough
VP of IT / CIO
Kayla Howe
Field Partner Support Coordinator
Recent News
Google Patent
2025-06-01
Google Patent
2025-06-01
Google Patent
2025-06-01
Company data provided by crunchbase