Gold Strike Casino Resort · 1 day ago
Director of Player Development
Gold Strike Casino Resort is seeking a Director of Player Development to lead their Player Development program. The role involves directing marketing strategies, enhancing guest relationships, and utilizing CRM technology to boost revenue and guest loyalty.
Hospitality
Responsibilities
Executes marketing and player development strategies in alignment with property business plans and corporate vision
Builds and sustains a culture of strong guest relationships, ensuring exceptional service to the property’s most loyal and profitable guests
Oversees host team activities, including proactive outreach, sales efforts, and guest retention initiatives
Implements and maintains training programs for hosts and player development staff to strengthen sales and service skills
Partners with marketing and corporate teams to support CRM platform enhancements and ensure effective utilization by hosts
Monitors and reports on key performance indicators to evaluate player development effectiveness and guide decision-making
Provides input into VIP and hosted event planning to maximize guest engagement and incremental revenue
Conducts competitor analysis to ensure property positioning remains competitive in the market
Assists in the development of operating budgets, service standards, and departmental goals
Stays current on industry trends, technology, and best practices to improve guest service and operational efficiency
Identifies and evaluates third-party solutions that may enhance player development operations
Perform other job-related duties as assigned
Qualification
Required
Bachelor's degree in business, marketing, or related field, or equivalent experience
Three (3) years of experience in a casino marketing or player development leadership role, with demonstrated success in guest relationship management, sales, and CRM utilization