Avalere Health · 20 hours ago
Senior Director, Strategy - Market Access
Avalere Health is dedicated to ensuring that every patient is identified, treated, supported, and cared for equally. The Senior Director, Strategy – Market Access will lead strategy partnerships with clients in access marketing and support the internal strategy team, focusing on comprehensive access strategies and business development initiatives.
Brand MarketingConsultingMedical
Responsibilities
Supporting our strategy partnerships with our existing Access Marketing clients
Supporting strategy development for our new business development and growth initiatives for our target Access Marketing clients
Supporting the development of our thought leadership footprint with existing clients and in the market
Liaising and partnering in lockstep with strategy counterparts in other areas of our organization, while supporting the growth of Access Marketing’s strategy team
Direct, develop, and execute comprehensive access strategy to support pipeline and inline assets in maximizing and communicating brand value, and in doing so, establish and reinforce client confidence in our strategic value
Conduct and support the analysis of qualitative and quantitative research relating to market access stakeholders and derive meaningful insights
Analyze market research, market landscape, and analytics reports as well as track relevant market access congresses/media to identify key audience insights, behaviors and trends that provide critical access engagement opportunities
Conduct and support the development of market access stakeholder personas/archetypes, strategy maps, integration into brand plans, positioning, brand identity strategy, creative briefs, and messaging strategy among other critical strategic elements
Conduct and support the ideation and execution of access marketing solutions, tactics, and activations that amplify brand/access performance
Design and facilitate workshops, training meetings, launch meetings, and other key events on behalf of Access Marketing clients
Provide a advanced strategic voice in internal and client meetings, including consistent and visible advisement to clients on emerging access-related trends
Leads strategic planning responsibilities on multiple brands and integrated accounts with advanced autonomy and proficiency
Contributes to the development of actionable project briefs through translation of insights and strategy execution in partnership with team
Contribute to the growth of the Access Marketing offer by helping to define the strategy for RFPs/capabilities and identify organic growth within businesses managed, and, proactively sourcing new business development opportunities as appropriate
Support SVP, Access Strategy in market access thought leadership activities by staying ahead and informed of the leading market access platforms, trends, and innovations for market access customers, including but not limited to payers, health systems, employers, and others
Keeping pulse on key access trends, drafting expert pieces/POVs, contributing to podcasts/webinars, and leveraging thought leadership into attracting new Access Marketing clients
Qualification
Required
Bachelor's degree required; graduate degree preferred (e.g., PharmD, PhD, MPH, etc.)
7-10 years in market access strategy or related experience (e.g., payer, health system, pharma direct, etc.), with 3-5 years in agency required
Management experience a plus
Market access agency and/or industry experience required
Advanced understanding of market access marketing, strategies, and trends
Advanced working knowledge in market access-related research tools, agency offerings, services, products, and solutions
Proven success building and launching market access strategies and tactical plans that leverage market research, customer insights, clinical data, and market trends and dynamics
Seamless ability to translate Advisory subject matter expertise into Marketing brand/access strategy
Proficient at persuasive storytelling and paving the path from compelling strategy to brilliant creative
Highly skilled as an interdisciplinary thinker, strategic problem-solver, and focused business leader
Curious strategist who keeps abreast of everchanging healthcare landscape and encourages clients to challenge the status quo
Crisp and persuasive communications skills, both written and verbal
Comfortable with public speaking and demonstrates strong presentation skills
Ability to use AI platforms to enhance, but not replace, brand strategic needs
Competent in software specific to client/agency processes, including Microsoft Word, Excel, and PowerPoint
Thrives in a fast-paced, entrepreneurial, and cross-discipline environment as a working strategy team member with a proactive mindset
Ability to inspire collaboration and lead conversations across multiple stakeholders (both internal and external)
Creative and constructive problem solver who can work both independently and within a team environment
Good listener who can quickly interpret data, ask thoughtful questions, and provide a strategic point-of-view
Quick learner with a natural drive and curiosity for continual learning
Comfortable leading and working under pressure with tight deadlines, across both inline client work and pipeline new business development work
Proven track record in inspiring teams as well as upholding the organization's culture with integrity
Exceptional and reliable organizational skills
Benefits
401K plan with an employer match contribution up to 4% (immediately vested)
Life insurance
Disability coverage
Medical, dental, and vision plans
Flexible working arrangements
20 vacation days plus one personal well-being day
9 public holidays
Gifted end-of-year holidays
Early Summer Friday finish in June, July, and August
Free counselling through our employee assistance program
Personalized health support
Enhanced maternity, paternity, family leave, and fertility policies
Continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities
Company
Avalere Health
Avalere Health offers business consulting, medical engagement and communications services.
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-12-04
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