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Horizontal Talent · 3 days ago

Senior Salesforce Marketing Cloud Admin

United States

Full-time

Remote

Senior Level

$100K/yr - $120K/yr

Horizontal Talent is seeking a Senior Salesforce Marketing Cloud Admin to lead exciting marketing campaigns and develop advanced customer journeys. The role involves designing and executing complex marketing strategies, overseeing data management, and collaborating with cross-functional teams to optimize operations.

Business DevelopmentConsultingStaffing Agency

Hiring Manager

Arun Prakash

Responsibilities

Lead the design, configuration, and execution of complex email and multi-channel marketing campaigns

Develop advanced customer journeys using Journey Builder to enhance audience targeting and personalization

Oversee data extensions and segmentation to support sophisticated marketing strategies

Monitor data integrations, troubleshooting to ensure data integrity across platforms

Establish quality assurance standards to maintain accuracy and effectiveness of campaigns

Collaborate with cross-functional teams to drive project success and optimize marketing operations

Mentor junior team members, fostering a culture of continuous learning and improvement

Stay updated on Salesforce Marketing Cloud advancements to enhance service delivery

Qualification

Salesforce Marketing CloudData managementAnalytical skillsSQLProject managementCommunication skillsProblem-solving skillsAttention to detail

Required

Proven experience with Salesforce Marketing Cloud, including campaign execution and data management

Strong analytical skills to interpret complex data and make data-driven decisions

Excellent communication skills for effective collaboration with clients and team members

Ability to manage multiple projects simultaneously with attention to detail

Strong problem-solving skills and a proactive approach to overcoming challenges

Preferred

Experience in a client-facing role within an advertising agency or similar environment

Familiarity with A/B testing and multivariate testing methodologies

Knowledge of SQL and its application in marketing automation

Experience with advanced personalization strategies and customer journey mapping

Company

Horizontal Talent

Horizontal Talent provides staffing services for IT, digital marketing, and strategic markets.

Founded in 2003

Saint Louis Park, Minnesota, USA

201-500 employees

http://www.horizontaltalent.com

Funding

Current Stage

Growth Stage

Leadership Team

Jeremy Langevin

Co-Founder and CEO

Company data provided by crunchbase