Lunar Solar Group · 4 hours ago
Senior Manager, CRM
United States
Full-time
Remote
Mid, Senior Level
3+ years expLunar Solar Group is a company that specializes in retention marketing for consumer brands. They are seeking a Senior Manager of CRM to lead lifecycle strategy, manage client relationships, and oversee acquisition and retention strategies across various channels including email and SMS.
AdvertisingBrand MarketingE-CommerceEmail MarketingSocial Media Marketing
Responsibilities
Lead day-to-day client relationships and serve as the strategic point of contact across assigned accounts
Develop and execute acquisition, retention, and omni-channel strategies that support client KPIs
Build, manage, and optimize subscription, loyalty, and referral programs, including strategy development, launch, ongoing iteration, and performance analysis
Analyze weekly, monthly, and ad hoc reporting to identify insights, trends, and opportunities; present recommendations to clients and internal stakeholders
Stay current on industry trends, platform updates, and email/SMS best practices; proactively recommend innovative ideas, tools, and strategies
Set clear expectations with clients regarding scope, deliverables, timelines, and required inputs; proactively address misalignment
Communicate confidently and professionally during challenging or high-stakes conversations, including resetting expectations or navigating difficult feedback
Provide timely, constructive feedback to internal collaborators to maintain quality and accountability across all workstreams
Own the full email production workflow from ideation to design handoff, build, segmentation, QA, and deployment
Ensure cohesion across all channels and ensure strategies align with broader marketing goals
Provide final QA for all deliverables, including content, segments, briefs, deployment settings, and reporting accuracy
Maintain high standards of execution and ensure timelines are consistently met
Qualification
Required
3-5 years of email marketing experience in the e-commerce industry
Advanced experience with campaign management tools and/or an ESP, we primarily use Klaviyo
Experience with CRM tech outside of Klaviyo (e.g. Braze, Attentive, Recharge, Stay AI, Shopify, Wonderment, Yotpo etc.)
2+ years of agency experience
2+ years of client relationship management
Experience building and managing subscription and loyalty programs, including platform setup, customer flows, segmentation, and performance monitoring
Strong organizational and presentation skills
Experience compiling, analyzing and tracking data to aid in decision making
Excellent attention to detail and quality assurance capabilities; willingness to be hands-on
Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment
Excellent interpersonal skills; team player with ability to communicate well among cross-functional teams
Proven ability to set clear expectations with clients, manage boundaries, and navigate difficult or sensitive conversations with confidence and professionalism
Strong communication skills with the ability to deliver direct, constructive feedback to both clients and internal teams
Preferred
Knowledge of CSS or HTML is a strong plus
Benefits
Medical, Dental, Vision, STD, LTD, and Life insurance
401K with match
Generous PTO and holidays
Company
Lunar Solar Group
Lunar Solar Group is an agency that deals with branding, e-commerce, social media and digital marketing solutions to its clients.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Keith Martin
Co-Founder
Recent News
Social Media Today
2025-10-16
Company data provided by crunchbase