Senior Customer Insights Strategist jobs in United States
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Tire Rack · 1 day ago

Senior Customer Insights Strategist

positionSouth Bend-Mishawaka
timeFull-time
remoteOnsite
senioritySenior Level
date5+ years exp

Tire Rack is a company that values customer insights as a strategic asset, and they are seeking a Senior Customer Insights Strategist to ensure the voice of the customer informs high-impact business decisions. This senior-level position involves partnering with various teams to translate business needs into effective research strategies and guiding enterprise-level initiatives through customer-led thinking.

AutomotiveMechanical DesignProductivity Tools
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Responsibilities

Partner with cross-functional teams to translate business needs into effective research and learning strategies
Design and execute qualitative and quantitative research to support strategic initiatives
Leverage first-party, third-party, and custom research to identify customer, market, and industry trends
Advocate for the Tire Rack customer perspective across the organization
Analyze large and complex datasets to identify opportunities, gaps, and growth trends
Synthesize data and research findings into clear, actionable insights
Connect insights to business strategy, helping teams make informed, customer-centric decisions
Collaborate closely with UXR, Digital, Marketing, Retail, and Web teams to improve customer experience and performance
Support enterprise initiatives by ensuring customer insights are embedded early and consistently
Balance multiple projects and stakeholders in a fast-paced, evolving environment
Develop compelling narratives that translate research into clear recommendations
Present insights, findings, and strategic guidance to senior leaders and executive stakeholders
Influence decision-making through thoughtful analysis, clarity, and strong customer advocacy

Qualification

Customer insightsData analysisStrategic thinkingQuantitative researchQualitative researchProject managementIndustry trends knowledgeCommunication skillsProblem-solving skillsInterpersonal skillsAdaptability

Required

Strong strategic thinking, analytical, and problem-solving skills
Proven ability to manage multiple projects and stakeholders simultaneously
Experience applying both quantitative and qualitative research methods to real-world business decisions
Familiarity with retail, digital, and advertising industry trends
Excellent written, verbal, and interpersonal communication skills
Ability to meet deadlines and adapt in a dynamic, fast-moving environment
Bachelor's degree in a related field or equivalent experience required
5–7 years of experience in market research, customer insights, strategy, or a related discipline
Must be authorized to work in the U.S. (Tire Rack is unable to sponsor employment visas at this time)

Preferred

MBA preferred

Company

Tire Rack

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Tire Rack is a tire tester and consumer-direct source for tires, wheels, and performance accessories.
dateFounded in 1979
location
South Bend, Indiana, USA
people-size501-1000 employees
web-link
https://www.tirerack.com/content/tirerack/desktop/en/homepage.html

Funding

Current Stage
Late Stage
Total Funding
unknown
2021-12-03Acquired

Leadership Team

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Matthew Edmonds
Executive Vice President
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Company data provided by crunchbase