Happy People Forever · 19 hours ago
Social Media Manager
United States
Part-time
Remote
Mid Level
$3,000/mo - $3,000/mo
3+ years expHappy People Forever creates science-backed games designed to help connect loved ones through The New Forevers. They are seeking a creative and strategic Social Media Manager to develop and execute their social media strategy, engage with the community, and create compelling content across various platforms.
Computer Games
Hiring Manager
Madison Geery
Responsibilities
Plan the strategy for, and execute, our social media strategy for @TheNewForevers across Instagram, Facebook, TikTok, LinkedIn, YouTube, and additional platforms
Develop and maintain a content calendar that aligns with product launches tied to key events, awareness campaigns (Alzheimer's, brain health, Grandparents Day, etc.), and brand initiatives
Post consistently and engage authentically with our community through comments, DMs, and conversations
Synchronize with PR efforts to maximize impact and amplify messages
Monitor social conversations and trends related to grandparenting, brain health, family connection, and aging to identify content opportunities
Create engaging, on-brand static and dynamic content including reels, photos, carousels, stories, and short-form videos
Write compelling captions that reflect our brand voice—warm, authentic, science-informed, and uplifting
Source or create user-generated content, testimonials, and customer stories that showcase real family moments
Collaborate with our Marketing Manager on visual assets and campaign creative
Edit photos and videos using Canva, CapCut, or similar tools
Manage influencer partnerships, collaborations, and outreach with relevant creators in the parenting, grandparenting, senior care, and brain health spaces
Build relationships with micro-influencers, family content creators, and brand advocates
Respond to comments, messages, and community inquiries in a timely and brand-appropriate manner
Maintain cohesive brand messaging across all digital touchpoints
Track analytics and make data-driven recommendations based on performance and trends
Monitor key metrics including engagement rate, reach, follower growth, and conversion
Test different content formats, posting times, and messaging to optimize performance
Provide regular reports on social media performance and insights
Stay up to date with platform updates, industry trends, news, new tools, and creative opportunities
Collaborate with the team on product launches, campaign concepts, and brand storytelling
Identify emerging platforms and opportunities for brand expansion
Bring fresh ideas and creative concepts to weekly team meetings
Qualification
Required
3-4 years of successful experience with social media management and content creation
Strong creative eye with an ability to concept, create, and execute compelling content across multiple formats
Proven track record of growing social media accounts and driving engagement
Knowledge of analytics, KPIs, and performance optimization across platforms
Experience creating short-form video content (Reels, TikToks, Stories)
Excellent writing and communication skills with attention to detail
Highly organized self-starter who thrives in a fast-moving, flexible work environment
Comfortable working in a remote-first organization
Preferred
Experience in health & wellness, consumer products, or mission-driven brands
Familiarity with social media management tools (Later, Hootsuite, Sprout Social, etc.)
Basic photo and video editing skills (Canva, CapCut, Adobe Creative Suite)
Understanding of paid social advertising and boosted posts
Passion for brain health, family connection, aging, or caregiving topics
Personal connection to grandparents or experience with senior care
Benefits
Flexible, remote schedule – Work from anywhere and manage your own hours
Small, creative team with room to grow – Your ideas and contributions will be heard and valued
Meaningful, fun, impactful work – Help families create lasting memories and support brain health through connection
Creative freedom – Experiment with new content formats, trends, and platform features
Mission-driven culture – Be part of a team that genuinely cares about making a difference
Company
Happy People Forever
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase