Marian University Indianapolis · 11 hours ago
Web Development Strategist
Indianapolis, IN 46222, USA
Full-time
Onsite
Entry, Mid Level
2+ years expMarian University Indianapolis is seeking a Web Development Strategist to manage the operational and technical aspects of the university’s website. This role involves content management, technical implementations, and collaboration with internal teams to enhance website performance and user experience in alignment with the university's mission.
EducationHigher EducationUniversities
Responsibilities
Actively engage the Catholic Franciscan mission and identity of Marian University by modeling the Franciscan Sponsorship Values and honoring the legacy of the founding congregation through transformative education, unity in diversity, leadership through service, integrating faith and life, and institutional policies
Manage daily content updates, page creation, and multimedia integration in Cascade CMS, ensuring optimization for AI search and generative responses
Implement front-end and back-end customizations, including HTML, CSS, JavaScript, and Cascade CMS templates
Execute digital discovery tactics (e.g., keyword optimization, meta tags, link building, AI friendly content structuring)
Perform routine site audits (e.g., broken links, accessibility checks using UserWay) and monitor for compatibility with evolving search technologies
Handle Monday.com service requests, prioritizing and tracking web-related tasks from campus stakeholders to ensure timely resolution
Support departmental editors with training and troubleshooting on tools and best practices for future-proof content creation
Assist with UX improvements, A/B testing, and analytics reporting, collaborating with the Director on strategic initiatives that incorporate AI trends
Oversee website content to ensure it is up-to-date, accessible, optimized, and aligned with brand messaging, user needs, and emerging discovery methods
Collaborate with design and content teams to enhance website functionality, mobile optimization, and user experience in an AI-influenced environment
Manage and prioritize website project requests from internal constituents, ensuring clear communication, timely delivery, and a customer-focused approach
Recruit and manage website interns, providing direction, coaching, and professional development on modern digital tools
Conduct regular audits, keyword research, and performance analyses, implementing on-page and off-page improvements for traditional and AI search
Manage technical issues such as site speed, crawl errors, structured data, and indexing to support visibility in generative engines
Monitor and interpret key website metrics (traffic, conversion rates, bounce rates, etc.) to drive continuous improvement and adaptability
Partner with marketing, content, and social media teams to align digital strategies and ensure seamless integration across channels, including AI platforms
Collaborate with sales and enrollment teams to optimize lead capture and conversion tracking on the website for multi-channel discovery
Work with UX/UI designers and developers to implement best practices for web design and user experience that anticipate tech evolutions
Qualification
Required
Education: Bachelor's degree in marketing, communications, information technology, or a related field
Experience: 2-5 years in web development, content management, or digital operations, with a track record of handling technical and operational tasks in evolving environments
Technical Skills: Strong knowledge of web development platforms (e.g., Cascade CMS, WordPress), HTML/CSS/JavaScript, and optimization tools (e.g., Google Analytics, UserWay), including basics of AI-enhanced search tactics
Other Skills: Experience with UX/UI improvements, A/B testing, site audits, and content structuring for generative AI; solid project management skills; ability to handle stakeholder requests with adaptability; understanding of website accessibility, privacy, security regulations, and digital trends in the AI era; excellent written and verbal communication skills
Preferred
Experience in higher education or nonprofit sectors
Familiarity with Monday.com or similar task management tools, and emerging AI optimization practices
Company
Marian University Indianapolis
Marian University is a Catholic university dedicated to excellent teaching and learning in the Franciscan and liberal arts traditions.
201-500 employees
H1B Sponsorship
Marian University Indianapolis has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (5)
2023 (2)
2022 (3)
2021 (2)
2020 (3)
Funding
Current Stage
Growth StageTotal Funding
$26.91MKey Investors
Lilly EndowmentGreen Bay Packers FoundationIndiana University Health
2024-08-02Grant· $25M
2024-06-19Grant· $0.25M
2023-11-22Grant· $0.5M
Leadership Team
Kenith Britt
Chief Operating Officer and Chancellor of the Indianapolis Campus
Ray Stanley
Chief Information Officer / Vice President
Recent News
Inside INdiana Business
2025-11-25
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2023-11-28
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