Rocky Brands, Inc. · 19 hours ago
Marketplace Analyst
Nelsonville, OH
Full-time
Hybrid
Mid Level
3+ years expRocky Brands, Inc. is focused on optimizing online sales and enhancing customer experiences across digital platforms. The Marketplace Analyst role involves using quantitative methods to analyze traffic and marketing effectiveness, providing insights that drive growth and profitability for third-party marketplaces.
Apparel & Fashion
Responsibilities
Data Analysis: Collecting, analyzing, and reporting on sales, customer behavior, website traffic, and campaign performance using analytics tools
Performance Optimization: Improving product placement, user experience (UX), and conversion rates on marketplaces (like Amazon, Walmart)
Trend Identification: Researching market trends, customer needs, and competitor activities to find growth opportunities
Strategy Development: Creating data-driven recommendations for marketing, merchandising, and product development
Reporting & Collaboration: Presenting findings to stakeholders and working with developers, marketers, and product teams
Qualification
Required
Bachelor's degree (B.A.) from four-year College or university, preferably in Business, Economic, or Marketing or three (3) to five (5) years of relevant experience or a combination of education and experience
Familiarity with e-Commerce platforms such as Amazon Seller Central, Walmart Seller Central, Rithum, Google Analytics
Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures, and procedure manuals
Ability to effectively present information and respond to questions from groups of customers or associates of the organization
Ability to work with mathematical concepts such as probability and statistical inference. Ability to apply concepts such as percentages
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
Ability to interpret variety of instructions furnished in written, oral, diagram or schedule forms
Advanced experience with Microsoft Office including Word, Excel and Outlook
Company
Rocky Brands, Inc.
Since its inception in 1932, Rocky Brands, Inc. (NASDAQ: RCKY) has grown into a global enterprise with distribution to more than 70 countries.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jason Brooks
President / CEO
Tom Robertson
Chief Operating Officer
Company data provided by crunchbase